The artificial intelligence-based personalization market size is expected to grow by USD 715.20 mn. Moreover, the growth momentum of the market will accelerate at a CAGR of 19.17% during the forecast period.
Get a comprehensive report summary describing the market size and forecast along with research methodology. View our Sample Report
Market Segmentation
- Artificial Intelligence Based Personalization Market Split by Application
- Website Personalization: This segment will contribute the highest market share growth during the forecast period. Website personalization is widely used as an advertising method. Personalization is based on the search history and clicks made by a customer. It is an effective way to target a particular group for personalized content.
- Display ads personalization
- Social media personalization
- E-mail personalization
- Others
- Artificial Intelligence Based Personalization Market Split by Geography
- APAC
- North America
- Europe
- South America
- MEA
Top Key players in Artificial Intelligence-Based Personalization Market
Accenture Plc, Alphabet Inc., Amazon.com Inc., Apple Inc., BloomReach Inc., Blueshift Labs Inc., H2O.ai Inc., International Business Machines Corp., Microsoft Corp., and Salesforce.com Inc. are the main players in the market. The key offerings of some of the vendors are listed below:
- Accenture Plc - The company offers Solutions.AI for Marketing that is designed for this era of digital interactions. It brings the speed and precision of multi-touch attribution to marketing mix modeling.
- Alphabet Inc. - The company offers Amazon Personalize, which enables developers to build applications with the same machine learning technology used by Amazon.com for real-time personalized recommendations.
- Apple Inc. - The company offers an AI-Powered Digital Experience Platform for content personalization.
- BloomReach Inc. - The company offers predictive affinities to automatically choose the right content and product to every customer every time.
- Blueshift Labs Inc. - The company offers products to solve key challenges, including lead scoring, customer segmentation, optimization, and content personalization.
This report provides a full list of key vendors, their strategies, and the latest developments. View a Sample Report
Imperative Insights on the following aspects:
- What was the size of the global artificial intelligence-based personalization industry by value in 2020?
- What will be the size of the global artificial intelligence-based personalization industry in 2025?
- What factors are affecting the strength of competition in the global artificial intelligence-based personalization industry?
- How has the industry performed over the last five years?
- What are the main segments that make up the global artificial intelligence-based personalization market?
Get lifetime access to our Technavio Insights! Subscribe to our "Basic Plan" billed annually at USD 5000
Related Reports
Cybersecurity Market by Deployment and Geography - Forecast and Analysis 2021-2025
Internet Security Market by Solution and Geography - Forecast and Analysis 2022-2026
Artificial Intelligence Based Personalization Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2020 |
Forecast period |
2021-2025 |
Growth momentum & CAGR |
Accelerate at a CAGR of 19.17% |
Market growth 2021-2025 |
USD 715.20 million |
Market structure |
Concentrated |
YoY growth (%) |
18.76 |
Regional analysis |
APAC, North America, Europe, South America, and MEA |
Performing market contribution |
APAC at 35% |
Key consumer countries |
US, China, Germany, UK, and France |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
Accenture Plc, Alphabet Inc., Amazon.com Inc., Apple Inc., BloomReach Inc., Blueshift Labs Inc., H2O.ai Inc., International Business Machines Corp., Microsoft Corp., and Salesforce.com Inc. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period, |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Content:
Executive Summary
Market Landscape
- Market ecosystem
- Value chain analysis
Market Sizing
- Market definition
- Market segment analysis
- Market size 2020
- Market outlook: Forecast for 2020 - 2025
Five Forces Analysis
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
Market Segmentation by Application
- Market segments
- Comparison by Application
- Website Personalization - Market size and forecast 2020-2025
- Display ads personalization - Market size and forecast 2020-2025
- Social media personalization - Market size and forecast 2020-2025
- E-mail personalization - Market size and forecast 2020-2025
- Others - Market size and forecast 2020-2025
- Market opportunity by Application
Geographic Landscape
- Geographic segmentation
- Geographic comparison
- APAC - Market size and forecast 2020-2025
- North America - Market size and forecast 2020-2025
- Europe - Market size and forecast 2020-2025
- South America - Market size and forecast 2020-2025
- MEA - Market size and forecast 2020-2025
- Key leading countries
- Market opportunity by geography
- Market drivers
- Market challenges
- Market trends
Vendor Landscape
- Overview
- Vendor landscape
- Landscape disruption
Vendor Analysis
- Vendors covered
- Market positioning of vendors
- Accenture Plc
- Alphabet Inc.
- Amazon.com Inc.
- Apple Inc.
- BloomReach Inc.
- Blueshift Labs Inc.
- H2O.ai Inc.
- International Business Machines Corp.
- Microsoft Corp.
- Salesforce.com Inc.
Appendix
- Scope of the report
- Currency conversion rates for US$
- Research methodology
- List of abbreviations
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
Contact Us:
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: [email protected]
Website: www.technavio.com/
SOURCE Technavio
Share this article