ATLANTA, May 11, 2016 /PRNewswire/ -- There's been a lot of talk in the business world about how one young Atlanta entrepreneur took an out of business fireplace store and resurrected it into a profit-producing success. That entrepreneur's name is Klayton Tapley.
Tapley leveraged an unexpected opportunity that paid off big time, and here's how:
When Tapley opened up shop in Stockbridge, Georgia, he was in the flooring business. Within months of the grand opening of his store, Carpets Direct, he realized an unfortunate fact that could not have been foreseen: hundreds of walk-in customers thought they were entering a store that sold fireplaces, not flooring.
As it turns out, the business that occupied the space before Carpets Direct was a fireplace showroom, and customers were openly unhappy when they learned that it no longer existed.
Rather than accepting what most would call a minor defeat, Tapley— a fervent entrepreneur — saw an opportunity to start his own fireplace store.
"There was demand literally knocking on the door," said Tapley. "The one thing I wasn't sure of though, was whether or not the previous store went out of business because of a lack of overall demand. I decided it was worth giving it a shot."
Today, The Fireplace Place has two locations, the original showroom in Stockbridge and another in Roswell. Read more about Klayton and his team in the latest March/April issue of Patio & Hearth Products Report and visit them online at www.fireplaceofatlanta.com.
The Fireplace Place is a destination showroom featuring the latest styles of fireplaces, firepits and more. Its mission is to provide unparalleled customer service and perfect in-home solutions while continually staying abreast of trends, demand and new products. The Fireplace Place always rigorously tests, troubleshoots and re-tests the products it sells to ensure customer safety and satisfaction every time. Tour one of their two showroom locations in Stockbridge, Georgia or Roswell, Georgia.
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SOURCE The Fireplace Place