Atmel maXTouch Solution Accelerates Touchscreen Innovation for Samsung's 'Touch Control' Televisions

Supporting Samsung's LED 9000 TV series, the 'Touch Control does what no other remote can do'

Jun 23, 2010, 08:00 ET from Atmel Corporation

SAN JOSE, Calif., June 23 /PRNewswire-FirstCall/ -- Atmel® Corporation (Nasdaq: ATML), a leader in microcontroller and touch solutions, today announced that its maXTouch™ controller has been designed into Samsung's new 'Touch Control' smart touchscreens, supporting Samsung's premium full HD 3D LED 9000 series televisions (TVs). These innovative touch controls feature touch interface management for controlling all menu and control applications, offering the ability to enter text, as well as stream video from the TV screen to the 3-inch color screen on the handheld remote, which then allows the user to take the TV anywhere around the home.

"Atmel continues to drive innovation in touch solutions while leading the convergence between the consumer, entertainment and computing applications—improving the way consumers interface with their technology. Working with Samsung has allowed us to offer the numerous advantages of Atmel's maXTouch capacitive touchscreen technology to today's consumers," said Jon Kiachian, senior director of touch technologies, Atmel Corporation. "The Atmel maXTouch mXT224 offers best-in-class accuracy, responsiveness and low-power consumption which has enabled the Samsung engineering team to quickly and easily design leading-edge touchscreen capabilities into Samsung's new Touch Controllers."

About Samsung's 9000 series premium full HD 3D LED TVs: http://www.samsung.com/us/consumer/tv-video/televisions/led-tv/UN55C9000ZFXZA/index.idx?pagetype=prd_detail&tab=features

About Atmel

Atmel Corporation (Nasdaq: ATML) is a worldwide leader in the design and manufacture of microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions focused on industrial, consumer, security, communications, computing and automotive markets.

© 2010 Atmel Corporation. All Rights Reserved. Atmel®, Atmel logo and combinations thereof, and others, are registered trademarks, maXTouch™ and others are trademarks of Atmel Corporation or its subsidiaries. Other terms and product names may be trademarks of others.

Information:

Atmel's touchscreen product information is available at: www.atmel.com/touchscreen.

Press Contact:

Clive Over, Director of Public Relations

Tel: (+1) 415 971-1110, Email: clive.over@atmel.com

SOURCE Atmel Corporation



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