Attensity and Lithium Co-Presenting Webinar to Enable Companies to Extend the Value of Customer Communities

Feb 23, 2010, 08:00 ET from Attensity Group

PALO ALTO, Calif., Feb. 23 /PRNewswire/ --

What:  "Powering the New Customer-Conversation Driven Enterprise" is a complimentary CustomerThink webinar co-presented by Attensity™ and Lithium, leader in Social CRM, to show enterprises how to effectively collect and act on information on the social web to help drive business decisions.

When:  10 a.m. PT, Thursday, March 18, 2010

Why:  The discussion will center on LARA (Listen, Analyze, Relate & Act), a new methodology developed to help enterprises more effectively manage and interact with customers. Topics include:

  • How to more effectively listen to, analyze, relate, and act on customer conversations across a wide variety of channels
  • How to extend the value of Lithium-powered communities and other customer contact points
  • How to bridge silos between different departments who have contact with the customer
  • Best practices to enhance the current customer listening system
  • How to create an engaging cross-channel experience that improves company performance

Who:  Presenters are Charles Hough, senior VP of operations and strategy for Lithium and Catherine van Zuylen, VP of product marketing for Attensity Americas

How:  Register for free online at:

About Attensity Group

Attensity Group provides software applications based on Web 3.0 semantic technologies to find, understand, and use information trapped in unstructured text to drive critical decision-making. The comprehensive suite of applications address collective intelligence in social media and forums; the voice of the customer in surveys and emails; customer response management; e-services; research and discovery; risk and compliance; and intelligence analysis. Attensity's award-winning software is used by large government agencies and such innovative enterprises as Airbus, Charles Schwab, JetBlue, Royal Bank of Canada, Travelocity and Vodafone. More information is at, and

About Lithium Technologies

Lithium is the leading provider of Social CRM solutions to power the customer network. Working with market leaders such as Best Buy, Sony, AT&T, Research In Motion Limited (RIM), Univision, and PayPal, Lithium is delivering the next generation of customer relationships by unlocking the value of the social customer network. Lithium's platform is proven in high-volume, growth environments and provides the security, analytics, APIs, and multi-language support that enterprises demand. Founded in 2001, Lithium is privately held with headquarters in Emeryville, California. For more information, visit


Michelle de Haaff

(650) 433-1700

SOURCE Attensity Group