Aurora, CO Ranks 118th Among Safest Cities on the 11th Annual "Allstate America's Best Drivers Report™"

AURORA, Colo., Sept. 1, 2015 /PRNewswire/ -- Allstate Insurance Company today released its eleventh annual "Allstate America's Best Drivers Report®" and Aurora, Colorado was ranked as the 118^th safest among America's 200 largest cities[i]  in terms of car collision frequency. The report underscores Allstate's commitment to keeping roadways safer.

According to the report, the average driver in Aurora will experience an auto collision every 8.5 years. Aurora ranks 137 when population density is considered and 125 when precipitation is considered.

"As a trusted advisor to Allstate customers in Aurora, we're sharing these report results to help them become safer drivers," said Jack Sughrue, Allstate agency owner in Aurora. "Aurora drivers should not get discouraged by their ranking; instead focusing on behaviors like slowing down, leaving room between you and other drivers, and minimizing distractions will help Aurora's drivers to improve their driving skills."

The Allstate America's Best Drivers Report was created to facilitate an ongoing dialogue on safe driving that saves lives. Kansas City, Kansas, is recognized as the safest driving city in America with the average driver experiencing an auto collision every 13.3 years, which is 24.8 percent less likely than the national average of every 10 years.

Recently, the National Safety Council estimated the U.S. is on track for its deadliest driving year since 2007.[ii] For the first six months of 2015, NSC reported traffic deaths are up 14 percent from a year ago, and serious injuries are 30 percent higher over the same period. While there are many factors that impact highway safety, an improving economy and lower gas prices have led to an increase in the number of miles being driven. The Federal Highway Administration's latest Traffic Volume Trend Report says cumulative travel for 2015 is up by 3.5 percent.[iii] The June report is based on hourly traffic count data reported by the states, using data collected at approximately 4,000 continuous traffic counting locations nationwide.

Below is a look at how other cities in Colorado finished in the Allstate America's Best Drivers Report.

Allstate visually depicts the report in an interactive map found at www.allstate.com/BestDriversReport. The map features the America's Best Drivers Report with historical collision frequency rankings from the past 11 years in an interactive format.

New this year, the report provides information about a notable factor in collisions – braking habits -- in approximately 100 cities nationally. Allstate pulled data from its Drivewise® offering, an innovative technology that allows consumers to monitor their driving habits to improve safety and gain discounts on their insurance, to determine braking trends. A hard braking event is defined as slowing down eight miles per hour or more over a one-second time interval.

Allstate found a correlation between hard braking and collision frequency. Cities with higher collision frequency also recorded more hard braking events. Nationally, on average, a driver will experience 16 hard braking events for every 1,000 miles driven.

Here are the list of Colorado cities with drivers' average hard braking events per 1,000 miles driven:

Driving tips for cities with high braking activity:

• Leave room between you and other vehicles. Hard braking collisions often occur when drivers are following each other too closely causing rear-end collisions. Try to avoid rear-end collisions by leaving more space and time to react to other vehicles' actions.
• Minimize distractions while driving. Distracted driving is one of the main causes for collisions. [iv] Common driving distractions include eating, grooming, talking on a cell phone or texting, interacting with other passengers, adjusting navigation devices and playing loud music.

In addition to the traditional collision frequency rankings, two unique rankings among the top 200 largest cities are featured in the 2015 report. These location factor rankings include population density and precipitation, and show how some cities' rankings can change when taking these challenging roadway conditions into consideration.

Driving tips for densely populated cities:

• Allow plenty of time to reach your destination. Stop-and-go traffic, gridlock, traffic signal stops, pedestrian walkways and events that create traffic detours can add time to your travel.
• Stay alert. Be prepared to frequently stop or slow down for pedestrians, emergency vehicles, delivery trucks, parking cars, taxi cabs, and public transportation vehicles such as city buses.

Driving tips for cities with high levels of precipitation:

• Be aware of road conditions. Ice, snow, fog, rain - all of these weather conditions require extra caution and slower speeds. Stopping safely in rain and snow takes greater lengths of roadway than in dry conditions.
• Maintain your vehicle to prepare for extreme weather. Headlights and brake lights are critical in low visibility situations – be sure they are consistently maintained along with other critical car functions such as brakes and windshield wipers.

The Allstate America's Best Drivers Report®

For the past 11 years, Allstate actuaries have conducted an in-depth analysis of company claims data to determine the likelihood drivers in America's 200 largest cities will experience a vehicle collision compared to the national average. Reported property damage claims were analyzed over a two-year period (from January 2012 to December 2013).

According to the National Highway Traffic Safety Administration, an estimated 32,675 car crash fatalities occurred in 2014. Additionally, Allstate research found that 70 percent of vehicles involved in auto claims are considered drivable, which indicates that most claims are the result of low-speed (under 35 miles per hour) collisions. Allstate utilizes the America's Best Drivers Report to remind drivers to stay vigilant behind the wheel and protect themselves from challenging driving conditions.

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer, protecting approximately 16 million households from life's uncertainties through auto, home, life and other insurance offered through its Allstate, Esurance, Encompass and Answer Financial brand names. Allstate is widely known through the slogan "You're In Good Hands With Allstate^®." The Allstate brand's network of small businesses offers auto, home, life and retirement products and services to customers in the United States and Canada. In the 20 years since Allstate became a fully independent public company, The Allstate Foundation, Allstate, its employees and agency owners have donated more than $405 million to support local communities.

[i] The Allstate America's Best Drivers Report® tabulates property damage collision frequency of Allstate insured drivers from 2012-2013.The report analyzes the 200 largest cities from the U.S. Census Bureau's Annual Estimates of the Population for Incorporated Places over 50,000, measured for 2013 as of July 1, 2014. In prior years, neighboring cities that shared zip codes also shared rankings. This only impacted a minimal number of cities; however, in 2014 and 2015, the report used geolocation to increase accuracy and there are no longer shared rankings. U.S. Census Bureau data was used to obtain the population density factor. For the precipitation factor, National Oceanic and Atmospheric Administration (NOAA) data was utilized. Allstate Drivewise® data is based on Allstate customers voluntarily enrolled in the telematics program from 2010-2014. A number of cities from the full 200 Best Drivers rankings are excluded in the Drivewise data due to the limited measurable data available, or because Drivewise was not available (California, North Carolina, South Carolina and Texas). The Allstate Best Drivers Report is produced solely to boost the country's discussion about safe driving and to increase awareness of the importance of being safe and attentive behind the wheel. The report is not used to determine auto insurance rates.
[ii] National Safety Council, http://www.nsc.org/Measure/Pages/safety-management-research-statistical-services.aspx 
[iii] Traffic Volume Trends (US DOT – Federal Highway Administration, Office of Highway Policy Information): http://www.fhwa.dot.gov/policyinformation/travel_monitoring/tvt.cfm 
[iv] National Highway Traffic Safety Administration, www.distraction.gov

SOURCE The Allstate Corporation

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