Bolt to Continue to Provide One-Click Checkout for ABG Portfolio Brands Forever 21® and Lucky Brand®
ABG Becomes a Bolt Shareholder
SAN FRANCISCO, July 6, 2022 /PRNewswire/ -- Bolt, a leading checkout technology company, announces today that Authentic Brands Group ("ABG"), a global brand development, marketing and entertainment company, has settled and agreed to dismiss its lawsuit against Bolt. Both companies plan to continue the partnership offering seamless, one-click checkout to ABG's brands Forever 21® and Lucky Brand®, while evaluating the possibility of expanding Bolt's technology to more portfolio brands in the coming months.
"ABG has always prided itself on working with best-in-class partners to build a sustainable and scalable business with a laser focus on digital innovation and ecommerce. That's why we chose to work with Bolt to deploy its exceptional checkout technology to several of our portfolio brands," said Jamie Salter, Founder, Chairman and CEO of ABG. "ABG looks forward to deepening its ties with Bolt by becoming shareholders under the new leadership of Chief Executive Maju Kuruvilla and we are excited to continue exploring broader opportunities with our businesses."
"We are a proud partner of ABG and have enjoyed powering one-click checkout for Forever 21® and Lucky Brand®. ABG's commitment to continuing its partnership with Bolt is a testament to their long-term vision of digital innovation and their ethos of identifying best-in-class partners," said Maju Kuruvilla, CEO of Bolt. "Today marks a new chapter in our partnership with ABG and I've never felt more confident -- together the future is ours to win."
"ABG's and Bolt's product & strategic account teams have had a long-standing relationship of mutual respect and dedication to solving tough problems together," said Greg Greiner, SVP of Product at Bolt. "Lucky Brand® has seen a 40% year over year increase in revenue in their e-commerce channel and impressive lifts in conversion with checkout powered by Bolt. Our teams are energized by these wins and look forward to the prospect of continuing to power additional frictionless shopping journeys across the ABG portfolio."
Adam Kronengold, Chief Digital Officer of ABG echoed these sentiments: "The e-commerce landscape continues to evolve rapidly and we are committed to working with the best and the brightest to optimize our loyal customer experiences. ABG is excited to be a part of the next chapter of Bolt's evolution and thrilled to partner and innovate for our customers."
Bolt is on a mission to democratize commerce. Bolt strengthens retailers' relationships with their customers by unlocking secure, logged-in, lightning-fast checkouts. The company's rapidly growing network of one-click-checkout-ready shoppers visits Bolt merchants as if they are return customers. Hundreds of retailers leverage Bolt to offer their shoppers the seamless checkout experiences they've come to expect. Bolt is headquartered in San Francisco and located in New York City, Salt Lake City, Seattle, Toronto, Stockholm, Wrocław, and Barcelona. For more information, visit bolt.com and follow @bolt on Twitter.
Authentic Brands Group (ABG) is a brand development, marketing and entertainment company, which owns a portfolio of global media, entertainment and lifestyle brands. Headquartered in New York City, with offices around the world, ABG elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers and retailers. Its brands have a global retail footprint across the luxury, specialty, department store, mid-tier, mass and e-commerce channels and in more than 6,100 freestanding stores and shop-in-shops around the world.
ABG is committed to transforming brands by delivering compelling product, content, business and immersive experiences. It creates and activates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media.
ABG's portfolio of iconic and world-renowned brands generates more than $21 billion in global annual retail sales, and includes Marilyn Monroe®, Elvis Presley®, Muhammad Ali®, Shaquille O'Neal®, David Beckham®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Sports Illustrated®, Reebok®, Eddie Bauer®, Spyder®, Volcom®, Airwalk®, Nautica®, Izod®, Forever 21®, Aéropostale®, Juicy Couture®, Vince Camuto®, Lucky Brand®, Nine West®, Jones New York®, Frederick's of Hollywood®, Adrienne Vittadini®, Van Heusen®, Arrow®, Tretorn®, Tapout®, Prince®, Vision Street Wear®, Brooks Brothers®, Barneys New York®, Judith Leiber®, Herve Leger®, Frye®, Hickey Freeman®, Hart Schaffner Marx®, Thomasville®, Drexel® and Henredon®.