NEW YORK, Dec. 5, 2017 /PRNewswire/ -- automotiveMastermind®, the leading predictive analytics and marketing automation technology for dealerships and manufacturers, announces the appointments of Mohamed Al-Daqa as Chief Implementation Officer, and Pam Perry as Chief People Officer.
Al-Daqa will oversee three critical teams encompassing predictive marketing, product, and data implementation. Additionally, he will focus on streamlining the automotiveMastermind (Mastermind) product lifecycle, driving business and revenue growth.
Perry will oversee the Human Resources (HR) team and bring her wealth of expertise in everything from employee engagement to talent business alignment to further strengthen the collaborative Mastermind culture.
"Bringing Mohamed and Pam on board is the right step toward an integrated company approach that ultimately improves the customer experience," said Marco Schnabl, CEO of automotiveMastermind. "With the exponential growth we have experienced over the last year, the addition of Pam and Mohamed will help us to continue our innovation."
Al-Daqa brings more than 25 years of experience in hands-on information technology leadership roles to his new position at automotiveMastermind. During the course of his career, he has served various industries from liberal arts to technology, providing expertise in implementing sales platforms as well as other technologies, business development and more.
"automotiveMastermind's approach in implementing business intelligence and predictive analytics to drive customers into dealerships is truly innovative," said Al-Daqa. "The opportunities provide us with the knowledge of how consumers are engaging at the digital and social level before they even enter the dealership, giving dealers an edge and helping them sell smarter."
Perry possesses more than 30 years' experience transforming organizational cultures to achieve business results. Her areas of expertise include driving change management, merger and acquisition integration, performance management and employee engagement.
She founded HR Equity Inc., an organization which helps build equity for privately-backed companies as well as venture capital-backed companies in the high-tech world.
"With the growth the organization has experienced over the last year, it has become sought out by many potential employees," said Perry. "Leadership has worked hard to foster a culture of collaboration and our team intends to further expand on that foundation."
automotiveMastermind has a proven track record of transforming the dealership experience for consumers and revolutionizing the way automotive dealerships and manufacturers, find, engage and earn long-lasting customer relationships.
Founded in 2012, automotiveMastermind, a business unit of IHS Markit (NASDAQ: INFO), is the leading provider of predictive analytics and marketing automation technology for the automotive industry. The company's cloud-based platform helps dealers precisely predict automobile-buying behavior and automates the creation of micro-targeted consumer communications, leading to proven higher sales and more consistent customer retention. automotiveMastermind currently works with close to 1,000 dealer partners. Headquartered in New York City and San Francisco, automotiveMastermind has now tripled its employee count in the last year. For more information, visit automotivemastermind.com or follow them on Twitter @autoMastermind. Based in London, IHS Markit is a world leader in critical information, analytics and solutions.