NEW YORK, Oct. 12, 2011 /PRNewswire/ -- avVenta Worldwide is rocking the entertainment industry. The innovative New York-based global digital production company is thrilled to announce a partnership with 0260, a new marketing agency launched by two veteran stars of the music and branding industries, brothers Rob and Sean Stevenson.
The 0260 partnership exemplifies avVenta's expansion from a leading digital production company into a full-scale digital marketing agency with Fortune 500 clients in industries spanning pharmaceuticals, finance, travel, technology, and consumer goods — and now entertainment. "We've seen many brands and artists working together in the past, but never have they brought digital media strategies into the mix. With our proven digital reach, brand experience and access to a world-class team of 600+ developers, I have no doubt this partnership will be a huge success," said avVenta CEO Jay Noce.
avVenta and 0260 are disrupting the way brands and artists position themselves in digital and social media. "We've retooled a model that was traditionally built around one-off promotions, where strategy was managed as an entirely separate piece," said 0260 co-founder Rob Stevenson, a former Executive Vice President at Island Def Jam and President of A&R for Virgin Records America. Rob is credited for building the careers of such breakout acts as Sum 41, Fall Out Boy, and the Killers and overseeing the continued success for releases from Katy Perry, Beastie Boys, and Alice In Chains.
Sean Stevenson added, "we're like a dating service for brands and artists. We identify points of intersection — shared values, shared aesthetics, shared audiences — and use those insights to build long-term engagement tools, creating long-term relationships."
Partnering with 0260 represents a fundamental evolution in avVenta's business, from decoupled production work, to providing 360-degree marketing services and solutions through direct relationships with clients providing creative strategy, design and technological development to ongoing operations. The unprecedented breadth and price competitiveness of avVenta's digital production capabilities paired with 0260's deep connections in the entertainment world make this partnership one-of-a-kind.
About avVenta Worldwide Founded in 2005, avVenta Worldwide is a privately held, global digital agency headquartered in New York City with offices in Charleston, Boston, and Los Angeles, with a production "center of excellence" and avVenta University in San Jose, Costa Rica. The company specializes in Digital Production and Interactive Services for marketing operations and digital/interactive marketing strategies for over 130 of the world's leading brands. Today, avVenta provides services to a host of Fortune 500 clients, including the top pharmaceutical companies, major technology leaders, and leading travel brands. For more information, please visit www.avventa.com.
SOURCE avVenta Worldwide