SAN MATEO, Calif., June 22, 2017 /PRNewswire/ -- Rakuten Marketing, a leading technology company that enables brands to increase sales through data-driven marketing, today announced award-winning and accomplished author, journalist, and radio and TV personality Stephen Dubner will keynote at Rakuten Marketing Symposium New York 2017. Addressing this year's theme "Freakonomics and the Power of Incentives," Dubner will share his expert perspective on how to leverage data to inspire professional and personal change.
The leading network-hosted industry event dedicated to bringing together affiliate marketing professionals, Rakuten Marketing Symposium 2017 takes place June 26-27, 2017 in New York City at the Sheraton Times Square. This annual event brings more than 700 Rakuten Marketing Affiliate advertisers and publishers together in a unique forum that is dedicated to education, business, strategy and networking. The 2-day agenda tackles the latest business and technology trends, challenges and opportunities in digital marketing. In addition to the main sessions, Rakuten Marketing will celebrate excellence and innovation in the performance marketing industry on June 26th at the Rakuten Marketing Golden Link Awards.
The eighth child of an upstate New York newspaperman, Stephen Dubner has been writing since he was a child. As an undergraduate at Appalachian State University, he started a rock band that was signed to Arista Records, which landed him in New York City. He ultimately quit playing music to earn an M.F.A. in writing at Columbia University, where he also taught in the English department. Dubner is an award-winning author, journalist, radio and TV personality. He is best known for his books Freakonomics: A Rogue Economist Explores the Hidden Side of Everything and SuperFreakonomics: Global Cooling, Patriotic Prostitutes, Why Suicide Bombers Should Buy Life Insurance, Turbulent Souls/Choosing My Religion, Confessions of a Hero-Worshipper and the children's book The Boy With Two Belly Buttons. His journalism has appeared in The New York Times, The New Yorker, Time, and elsewhere. He has been anthologized in The Best American Sports Writing, The Best American Crime Writing, and others and currently writes with Steven Levitt for The New York Times.
"Stephen Dubner is an exceptional complement to our event and an inspiration in his field with infectious insight, wisdom and energy," stated Tony Zito, Rakuten Marketing CEO. "Dubner will absolutely light up this year's keynote with his storytelling expertise. We his insights and knowledge attendees will walk away inspired to lead change in the digital advertising landscape we operate in."
Symposium New York 2017 will kick off with executive speeches by Rakuten Marketing CEO Tony Zito and Rakuten Marketing Affiliate Network General Manager Adam Weiss. The two will share the company's vision and discuss exciting new developments for Rakuten Marketing clients. Other Symposium New York 2017 highlights include:
- The Rakuten Marketing annual Golden Link Awards, celebrating the innovative partnerships that drive performance-based marketing.
- Rakuten Marketing's famous Dealmaker session with 50 tables representing advertisers and publishers.
- Symposium New York after party at the Attic Rooftop and Lounge.
The full day's schedule for Symposium New York 2017 can be viewed by visiting: http://marketing.rakuten.com/symposium-new-york.
Conference registration is open and online pre-registration is required to attend. Conference passes are $675 per attendee and include access to a luncheon, networking segments, keynote and strategy sessions. On-site registration is subject to a fee, and tickets may sell out before the event. Admission to all Rakuten Marketing Symposium New York 2017 events is exclusive to Rakuten Marketing clients, partners and invited guests. Online registration will close once the event reaches capacity. For more information about Rakuten Marketing Symposium New York 2017 visit our website.
About Rakuten Marketing
Rakuten Marketing industry leading solutions empower marketers to thrive in their evolved role and achieve the full potential of digital marketing, efficiently and effectively, with data-informed insights that create consistent, engaging and influential experiences across screens. Offering an integrated solution, along with unique insights and consultative partnerships, Rakuten Marketing delivers the tools that marketers need to increase efficiency, productivity and performance.
Rakuten Marketing is a division of Rakuten Inc. (4755: TOKYO), one of the world's leading Internet service companies. The company is headquartered in San Mateo, California, with offices in Australia, Brazil, Japan, the United Kingdom, and throughout the United States. Follow us on Twitter or learn more at http://rakutenmarketing.com.
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SOURCE Rakuten Marketing