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Award-winning UK Tourism eLearning Company Goes Global
  • USA - English


News provided by

OTT

Nov 06, 2012, 05:00 ET

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LONDON, November 6, 2012 /PRNewswire/ --

- Multi-language training courses break down barriers to business across the world

Online Travel Training, the world's largest provider of travel & tourism eLearning, today announced the launch of its new global site and its new name.

Having established the largest and most comprehensive resource of online training programmes for the UK travel industry, the award-winning company is set to bring eLearning to the fingertips of travel agency and tour operator staff across the world. In an exciting move travel suppliers are now able to replicate what they do in the UK on a global scale.

Under the new brand name of OTT, with a new URL (http://www.ott.travel) and a new logo, the site's 120 different courses will now be available in any language and in any region of the world.  The new site will allow travel suppliers such as airlines, tour operators, destinations, attractions, rail and cruise operators and car rental companies to easily educate, incentivise and market to travel professionals across the world.

Launched in the UK just five years ago with the goal of providing the most advanced and innovative training programmes to the retail travel sector, the company has won seven UK trade awards in the last three years and has grown to 60,000 global members.  OTT's prestigious client base includes British Airways, Easyjet, Disney, Kuoni, P&O Cruises, TUI UK and Virgin Atlantic.

Bruce Martin, Operations Director OTT said 'This is an immensely exciting time for us. In today's highly competitive global market, it is vital that travel professionals develop their skills and understanding so they can sell effectively and provide the level of service and knowledge which consumers expect. Investing in personal development also benefits the individual, providing greater job satisfaction and the opportunity to earn some excellent incentives and fam trips.'

Travel staff signing up for courses will experience a raft of new features on the site including an improved look and feel, added gamification making the site more fun and responsive, with awarding achievement badges for students as they progress; plus an integrated revenue tracker so agents can watch their earnings soar.

Suppliers signing up to run courses with OTT will find it even easier to create courses or upload existing courses on the new OTT platform. OTT also offers a wide selection of marketing options to actively promote suppliers' courses, including social media promotion, e-shots and homepage competitions and incentives. Global marketing campaigns can be effectively managed with OTT's specially designed dashboard, providing full visibility of delivery and results.

Most importantly, the new platform places greater emphasis on measuring results. A new management reporting system makes it possible to track how many students access training and monitor how many bookings are being made as a result of the course. With new multi-language ability and full audience content control, global courses are set to launch soon in Australia, the Middle East, India and Canada, with media deals in place to help promote and support these launches.

To find out more about OTT visit the OTT stand TT215 at World Travel Market. Alternatively see http://www.ott.travel.

Agents visiting World Travel Market should visit the stand (TT215) and try the OTT Global Guru online quiz. The winner will enjoy dinner for two at new London landmark, The Shard plus a night in a top London Hotel.

Note to Editors:

Online Travel Training was established in 2007 to bring the most advanced and innovative training programmes to the UK retail travel sector. From November 2012 the company has re-branded itself as OTT and has expanded to now offer over 120 courses across the globe, providing courses in any language to any region.

The training provider has won seven UK trade awards in the last three years and has grown to 60,000 global members. Renowned for its innovation, product delivery and excellent customer service, OTT's prestigious client base includes British Airways, Easyjet, Disney, Kuoni, P&O Cruises, TUI UK and Virgin Atlantic.

SOURCE OTT

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