Axis41 Solidifies Limelight Partnership With Successful CMS Implementations

SALT LAKE CITY, May 7, 2012 /PRNewswire/ -- Axis41's partnership with Limelight (formerly Clickability) has resulted in content management efficiencies and benefits for numerous clients.

Axis41's migration of OutsideOnline.com to the Limelight Dynamic Site Platform enabled the updating of new content on a daily basis, deployment of interactive tools, and sharing of social media content. Joe Spring, the editor of Outsideonline.com, said, "Despite the large amount of content we had to migrate onto the Limelight CMS platform, Axis41 managed the process flexibly and expeditiously. They designed platform modifications to ensure that the end result met our business needs." Upon the introduction of the new site, Outside commended the "technologically savvy crews at both Clickability and Axis41."

Ciena—a leader in network infrastructure serving global companies—realized that their legacy in-house web platform was no longer supporting their marketing activities. With Axis41's help, the company selected the Limelight CMS to improve stability and reliability of their content infrastructure. The new platform increases ownership and control of marketing content and accelerates the execution of marketing campaigns. Axis41 rapidly migrated Ciena's existing site onto the Limelight CMS platform to achieve better platform reliability, ease-of-use, and dynamic publishing capabilities.

Due to governmental requirements, investment bank Cantor Fitzgerald requires multiple approvals for even small website changes—a cumbersome and time-consuming process. However, since the deployment of Limelight CMS, dramatic efficiencies have been achieved in the company's workflow management and web maintenance processes. 

"We recommend Limelight CMS because it has a flexible SaaS delivery model and can be deployed rapidly—in weeks, not months," said Reed Wright, Partner at Axis41. "Limelight addresses many business and marketing needs including template-based content management, workflow management, marketing campaign support, and web analytics. Clients appreciate the easy-to-use interface, multi-site management capabilities, and advanced publishing tools."

About Axis41

Based in Salt Lake City, Axis41 is a full-service marketing communications and content management integration agency. Axis41 executes on all points of the creative lifecycle—from developing comprehensive brand stories that align with business imperatives to amplifying and managing that brand presence in the marketplace. Axis41's technical team of Limelight CMS experts specializes in architecture, development, and deployment to migrate client websites to Limelight and integrate them successfully with third-party applications.

For additional information about Axis41, please visit www.axis41.com or contact Jon Baddley at 801-303-6300.

SOURCE Axis41