DALLAS, Oct. 17, 2012 /PRNewswire/ -- By positioning AXS TV near MTV, VH1, and Fuse in the HD line-up, DirecTV is offering viewers a true music programming option. Moreover, music fans now have the opportunity to watch 100% live concerts; live look ins to exclusive performances at sound check, rehearsal and concerts; and intimate chats with today's biggest artists.
With MTV and VH1 concentrating on reality television and Fuse playing packaged video clips, AXS TV is the only network programming music and doing it truly live. AXS TV Concerts airs 100% live events 2-3 times weekly, including upcoming events from Seether, The Darkness, multiple Grammy winning artist Alanis Morissette, country music star Sara Evans and a Halloween show with a set list chosen by AXS TV viewers from alternative rockers Umphrey's McGee among many more. Additionally, AXS TV has formed a partnership to begin airing MusiCares Person of the Year shows including Barbra Streisand, Paul McCartney, Bruce Springsteen and more.
Video: AXSLive vs. Fuse http://youtu.be/sH9xnXUxf-M
AXS TV's signature series AXSLive gives viewers exclusive access to all their favorite artists from live look ins with Jay-Z and Skrillex at Made in America; Kenny Chesney, Dave Matthews and Grace Potter at Farm Aid; Snoop Lion at H2O Fest; sound check with Avett Brothers; concert events from Darius Rucker and Casey James at the Grand Ole Opry, Martina McBride at the Ryman Theater, KISS and more. Plus, AXSLive is exclusively backstage with some of today's hottest acts and rising stars including Enrique Iglesias and Justin Bieber at Staples Center; Carly Rae Jepsen; Jason Aldean; First Aid Kit; Animal Kingdom, and Imagine Dragons. When it comes to access, no network comes close to being 100% live in the studio with hip hop's most prolific names from Ca$h Out to Xzibit.
Video: AXSLive explains MTV's programming choices http://youtu.be/Bf59MKSS2cI
Live LIVE isn't just an AXS TV tag line. AXS TV lives LIVE. We aren't just playing music. We love music. We aren't just programmers. We are fans.
MTV celebrates music videos once a year that they don't even play throughout the year. Fuse not only isn't live with their music news, they repeat it multiple times a day.
AXS TV believes in television. Fuse believes in Top 100 Bangin' Bodies on repeat. AXS TV believes the future of television is LIVE. MTV believes the future is creating reality stars.
Live LIVE, Live MUSIC. Only on AXS TV. The premier destination for music fans is on DirecTV Channel 340.
About AXS TV
Launched in July 2012 under the vision and stewardship of entrepreneur Mark Cuban, AXS TV is the premier destination for live events, breaking news, and as-they-are-happening trends in the worlds of pop culture, music, fashion, and entertainment.
Our signature program is AXSLive, providing viewers a 100% live view of what is happening now in pop culture around the country. Anchored in a state-of-the-art studio combined with full-time on-air correspondents in ten major markets, AXSLive uses advanced transmission, display, and interactive, virtual and augmented reality technologies to bring viewers into the experience as it happens.
AXS TV Concerts is the premier source on television for 100% live music. From multi-day festivals to stadium tours to club acts, AXS TV delivers an unparalleled shared experience for fans of all genres. Leveraging the network's vast landscape, artists expand their reach to live behind-the-scenes moments, live fan Q&As, social media engagement and more unique opportunities specifically for the AXS TV audience. With multiple live concerts weekly, AXS TV is the number one destination for artists and their fans to experience and share a pure live event in the world of music and pop culture. Live LIVE!
The largest independently owned and operated network, AXS TV was developed by entrepreneur Mark Cuban and General Manager Philip Garvin. The network partners include Mark Cuban, AEG, Ryan Seacrest Media and Creative Artists Agency (CAA). AXS TV is available in the U.S. via AT&T U-verse, Charter, Comcast/Xfinity, DIRECTV, DISH Network, Insight, Suddenlink, Verizon FiOS, and other TV providers.
SOURCE AXS TV