Badgeville Adds Business Gamification to Salesforce Sales Cloud and Service Cloud

REDWOOD CITY, Calif., Dec. 11, 2014 /PRNewswire/ -- Badgeville, the global leader in business gamification, today announced the launch of Badgeville for Salesforce, a new product designed to help customers align Salesforce usage with business objectives. Badgeville's next generation product adds game, reputation, and social mechanics to Salesforce Sales Cloud and Service Cloud. Badgeville for Salesforce can be easily deployed as an add-on by any Salesforce customer and comes pre-packaged with Badgeville's leading game design expertise.

Companies have invested heavily in Salesforce to drive customer sales and service excellence, but many barriers still stand in the way of CRM success. According to Forrester Research, Inc.¹, 42% of individuals involved in implementing CRM stated that their problems were "the result of people issues such as slow user adoption, inadequate attention paid to change management and training, and difficulties in aligning the organizational culture with new ways of working." Badgeville for Salesforce addresses these common challenges by motivating salespeople through a compelling and personalized experience that guides and rewards desired actions.

Because businesses can easily deploy and reward desired actions to significantly boost customer satisfaction and drive sales results, Badgeville for Salesforce is the ideal solution to motivate users to improve process adherence and data quality.

Badgeville for Salesforce features:

• Native Salesforce Support: Works with any Salesforce Sales Cloud or Service Cloud deployment, regardless of customizations
• Game Design & Analytics Expertise: Comes packaged with the services of Badgeville game design experts and data scientists
• Quick Setup: Can be set up and configured by Salesforce Admins
• In-depth Customizations: Offers the ability to define points, levels, badges, tracks and missions with custom branding and visuals
• User Insights: Includes analytics with granular views of user activity by specific action and timeframe

The new Badgeville for Salesforce product is available immediately through the Salesforce AppExchange. Badgeville works with each customer to develop game personas and compelling visual designs to customize and brand the solution.

"With this product, Badgeville has productized extensive game design expertise so that Salesforce Admins can deploy and manage Badgeville's gamification without the need for technical resources," said Steve Sims, Chief Design Officer at Badgeville.

¹"Benchmark Against Best Practices to Optimize CRM Performance", Forrester Research, September 24, 2014

About Badgeville
Badgeville drives business success through gamification. With hundreds of name brand customers, Badgeville brings game, reputation, and social mechanics to industry leaders and innovators including American Express, Oracle, Samsung, Bell Media, Kendall Jackson, Philips Electronics, and more. Founded in 2010, Badgeville is based in Redwood City, CA and New York City. (To learn more follow @Badgeville or visit www.badgeville.com)

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SOURCE Badgeville

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