Badgeville Selected by AlwaysOn as an OnDemand Top 100 Winner

MENLO PARK, Calif., March 20, 2012 /PRNewswire/ -- Badgeville, The Behavior Platform, today announced that it has been chosen by AlwaysOn as one of the OnDemand Top 100 winners.  Inclusion in the OnDemand 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Badgeville was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

Badgeville and the OnDemand Top 100 companies will be honored at AlwaysOn's OnDemand event on April 4th, 2012, at Hewlett-Packard's Executive Briefing Center in Cupertino, CA.

This two-and-a-half-day executive event features CEO presentations and high-level debates on how the Internet is disrupting how companies—from small businesses to large enterprises—create, store, distribute, analyze, and take advantage of their mission-critical data.

"Digital information has expanded exponentially during the past year.  As the emergence of robust, innovative apps needed to manage this information continues, a complex world of interconnected business intelligence and ideas is being created at a new macro level," says Tony Perkins, founder and editor of AlwaysOn.  "This year's OnDemand 100 winners are continuing to use disruptive technology and ideas to merge valuable legacy data and systems with new, vital streams of information.  The results are being deployed in the cloud by any number of SaaS products and services, changing the way all businesses coexist.  The OnDemand 100 continues to represent some of the highest-growth opportunities in the private company marketplace."

The OnDemand 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists, and industry insiders.  The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2012 list.

Badgeville is the leading provider of gamification solutions and services, enabling modern businesses to measure and influence user behavior. The company, launched in 2010, has over 150 customers including Samsung, Deloitte, CA Technologies, eBay, Appirio, Universal Music, The Active Network, NBC, and many more. Badgeville's Behavior Platform captures large amounts of contextual behavior data based on specific user actions on web properties and applications. This makes it easy for businesses to surface and reward user behavior, creating a more loyal and engaged audience around their key business objectives. Badgeville customers experience 20 percent to more than 200 percent increases in these objectives, such as user-generated content, page views, retention, time on site, and social referrals.

"We are honored to be named an OnDemand 100 company winner by AlwaysOn for our leadership as the world's most-deployed gamification platform," said Kris Duggan, Badgeville CEO. "Recognizing the challenge companies face to use behavior data and insights to their advantage, Badgeville provides virtually every industry a powerful and flexible SaaS suite of social game mechanics, behavior analytics, gamification widgets, and a robust API to measure and influence user behavior across customer and employee experiences."

About Badgeville

Badgeville, the Behavior Platform, makes it easy for business leaders to measure and influence behavior across customer, partner, developer and employee communities. The leading provider of SaaS enterprise gamification solutions and services, Badgeville's global client roster features the world's most innovative enterprises across virtually every industry, including Samsung, Recyclebank, Deloitte, Dell, eBay, Universal Music, The Active Network, and more. Founded in 2010, Badgeville is based in Menlo Park, Calif., and has offices in New York and Europe. For more information, visit Badgeville on the web at http://www.badgeville.com.

About AlwaysOn

AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series includes the Silicon Valley Innovation Summit, OnMedia, OnHollywood, IMPACT Venture Summit Mid-Atlantic, Venture Summit East, OnDemand, Venture Summit Silicon Valley, OnMobile, and GoingGreen Silicon Valley. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand.

SOURCE Badgeville