PHILADELPHIA, March 14, 2012 /PRNewswire/ -- Independent digital connections agency Band Digital, Inc. has been awarded a digital redesign project by Lindblad Expeditions, the pioneer in expedition travel that voyages the world in alliance with National Geographic. New York City consulting firm AAR Partners led the review.
Highly acclaimed for its development of digital personas, Band Digital will be developing a new website and CRM program for Lindblad Expeditions.
"We have looked carefully for the right partner to implement our digital strategy. Band Digital works diligently to understand our users and prioritize their needs so we can reinforce our unique expedition travel experience in digital design and technology. We are very pleased to embark upon these projects with their team," said Elizabeth Crabill, vice president of sales and marketing at Lindblad Expeditions.
The decision to engage Band Digital reflects Lindblad's commitment to digital and marketing innovation, and is part of an overall investment in digital communications, personalization and platform creation.
"We're honored to have been chosen by Lindblad Expeditions to help launch their newest journey toward a redesigned Internet presence and customer relationship strategy," said Chip Weinstein, President of Band Digital, Inc., which is headquartered in Chicago with offices in Philadelphia and Los Angeles. "Our team is eager to re-imagine this iconic brand's digital future."
Band Digital has a long history of experience producing digital connections strategy for some of the nation's most-revered brands, including Harley-Davidson, Cracker Barrel, Behr, SC Johnson and more.
SOURCE Band Digital, Inc.