Barbara Talisman Joins The Pursuant Group as Vice President

DALLAS, July 22 /PRNewswire/ -- The Pursuant Group, a full-service fundraising and communications agency, today announced the addition of Barbara Talisman as vice president.

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Talisman has more than 20 years of experience in fundraising and nonprofit consulting. She will lead client development for Ketchum and the Pursuant Agency and will serve as a strategic partner to nonprofit organizations. Barbara will continue and expand her work in the nonprofit sector by developing and executing annual giving programs, major gift campaigns and board development. Ketchum and the Pursuant Agency are part of The Pursuant Group's family of companies committed to "helping those who do good, do better" through fundraising best practices and creative approaches to communication.

"Barbara is an innovative fundraiser, an effective communicator and an insightful coach," said Kristina Carlson, president of Ketchum, a Pursuant company with more than 90 years of significant fundraising campaigns. "Her commitment to the success of our nonprofit clients will further solidify Ketchum's foundation as the most trusted fundraising consulting firm in the country."

Previously president of Talisman Associates, Inc., a full-service consulting firm based in Chicago, Ill., and Washington, D.C., Talisman has provided hands-on fundraising, board development and executive coaching to nonprofit organizations in human services, healthcare, education, international affairs, the arts and other public benefit arenas.

"Barbara is truly passionate about excellence in nonprofit fundraising and management," said Trent Ricker, president of The Pursuant Group. "Her creativity, insightfulness and enthusiasm will help build and sustain lasting vision for our clients and their campaigns."

Talisman's client roster extends from community-based organizations to globally influential international affairs groups. A sampling of Talisman's nonprofit clients includes American Osteopathic Association, CARE Foundation, CHF International, Depression and Bipolar Support Alliance, Jane Goodall Institute, National AIDS Fund, Pew Center on Global Climate Change, Bear Necessities Pediatric Cancer Foundation, Sit Stay Read, World Relief and the YWCA.

She is an Association of Fundraising Professionals (AFP) certified Master Trainer and has taught thousands of fundraising and nonprofit professionals at workshops and industry conferences around the world. A social media early adopter, Talisman shares insights and resources through an online presence that includes Facebook, Twitter, an e-mail newsletter and her blog, Talisman Thinking Out Loud. Talisman also hosts a weekly radio show called Making a Difference, where she interviews nonprofit leaders who share how they are inspiring change and effectively advancing their causes.

A member of the Chicago chapter of AFP, Talisman was honored with the President's Award from the Chicago chapter for her outstanding service to the chapter and to the fundraising profession. She will continue working from her current base in Chicago, Ill.

About The Pursuant Group

The Pursuant Group is a family of companies all with one common purpose: serving nonprofits and helping them achieve their greatest potential. These companies include Pursuant Agency, Ketchum Fundraising Services, RSI Church Stewardship and Pursuant Sports. Pursuant is a full-service fundraising and marketing communications organization that serves nonprofit clients across the entire donor pyramid. From social media constituent outreach through capital campaign counsel, we've served more than 20,000 organizations and helped our clients raise over $20 billion through capital campaigns, managed  major giving services and interactive fundraising campaigns.

Based in Dallas, The Pursuant Group has over 140 employees and continues to build upon its reputation as the premier fundraising consultancy. Founded in 2001, Pursuant is still true to its roots as an innovative agency that leverages the Internet, rich media and donor data to create high-impact campaigns. Over the years, Pursuant's services have expanded to include direct response fundraising, branding and positioning, emerging media and comprehensive fundraising counsel. Through a relentless pursuit of innovation in the fundraising world coupled with key acquisitions, The Pursuant Group is uniquely positioned among fundraising agencies and consultancies to serve a variety of needs across the entire donor spectrum. For more information, visit pursuantgroup.com.

SOURCE The Pursuant Group