Baylis Strengthens Global Commercialization Strategy with Senior Hire
TORONTO, Jan. 30, 2019 /PRNewswire/ - Baylis Medical is pleased to announce that seasoned marketing executive Gloria Yee has joined Baylis as its Vice President of Marketing. In her role, Gloria will be instrumental in expanding the company's global commercialization strategy.
"We are thrilled to welcome Gloria to Baylis," said Baylis President Kris Shah. "Her demonstrated track record of setting and driving commercialization strategies in the cardiovascular industry will ensure that Baylis devices continue to provide excellent value to physicians, patients and hospitals alike."
Gloria brings 15 years of experience in leading global marketing strategies for innovative medical devices. She has held marketing leadership roles at ZOLL Medical, Smiths Medical, MAQUET Cardiovascular and Boston Scientific. Gloria holds a Master of Business Administration from the Richard Ivey School of Business. Originally from Canada but based in the US, she will work from both Baylis' Mississauga offices and Boston.
"I was immediately drawn to Baylis given its Canadian roots and strong culture of prioritizing the health of patients," said Gloria. "This focus ensures that the company continually develops advanced and clinically relevant devices. The cardiovascular industry is constantly evolving; it is exciting to be part of a company that works to be at the forefront of innovation."
As Vice President of Marketing, Gloria's responsibilities include managing and executing a global marketing strategy for new and existing innovations, strengthening partnerships with leading physicians, and working closely with the company's global sales function in the planning and execution of go-to-market strategies.
About Baylis Medical
Baylis Medical is a leader in the development and commercialization of innovative medical devices in the field of cardiology, with a focus on left-heart access. Headquartered in Canada, and with offices world-wide, our clinical solutions have been Improving the Lives of People Around the World for over 30 years. For more information, visit www.baylismedical.com and connect with us on Twitter, LinkedIn and Instagram.
PRM-00399 EN J-1,2,3 V-1 © Baylis Medical Company Inc., 2019. The Baylis Medical logo is a trademark or registered trademark of Baylis Medical Company Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners.
SOURCE Baylis Medical
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