WINSTON-SALEM, N.C., July 12, 2016 /PRNewswire/ -- BB&T today announced Heath Campbell has been named president of its Atlanta-based Northern Georgia Region. Campbell, who currently serves as president of the Kentucky Region, will assume the role held by Dontá Wilson, who has been named chief client experience officer and a member of BB&T's Executive Management team. The management change will be effective Aug.1.
"The Atlanta region is a key strategic market for us, and Heath has demonstrated outstanding leadership skills, cultivated exceptional client relationships and has a proven track record for long-term growth," said Ricky Brown, president of Branch Banking &Trust. "Combined with his community commitment and extensive banking knowledge, Heath is an excellent choice to succeed a veteran like Dontá Wilson."
Campbell, 40, has more than 16 years of banking experience. Since joining BB&T in 2003, he has served as a business banker and a business services officer in BB&T's Charlotte Metro Region, and in 2006, he was promoted to city executive for Iredell County, N.C. In 2009, he served the Greater Washington Region for BB&T as an area executive in Prince George's County, Md., responsible for the market's commercial loan portfolio, budget and community involvement. In 2013, Campbell was named president of BB&T's Kentucky Region.
"I am extremely excited about this new challenge and the opportunity to work with the outstanding professional teams we have in Atlanta," Campbell said. "While I will certainly miss the clients and associates I have known in Kentucky, I am eager to continue the Northern Georgia Region's momentum of superior client service and significant growth."
Campbell has been active in a variety of civic organizations and is on the Kentucky Chamber of Commerce Board of Directors; University of Louisville College of Business Advisory Board of Directors; March of Dimes Executive Leadership Team; and the Fund for the Arts Board of Directors.
Campbell earned his bachelor's degree in business administration from the University of North Carolina-Wilmington and received his MBA at the University of Maryland. He also attended the BB&T Banking School at Wake Forest University.
Wilson, 40, joined BB&T in 1995 and has more than 20 years of banking experience. Prior to being named chief client experience officer, he held area executive, regional president and state president roles for the Community Bank in Prince William County, Va.; Fairfax, Va.; and Birmingham, Ala. Most recently, he has served as regional president of the Atlanta, Ga.-based Northern Georgia Region since 2014.
As part of BB&T's Community Banking approach, the Northern Georgia Region includes 112 financial centers and serves commercial, real estate and regional corporate banking clients through a local leadership team. BB&T's footprint is made up of 26 autonomous community bank regions – each with its own president – to leverage local market experience and keep decisions local and close to the customer.
BB&T is one of the largest financial services holding companies in the U.S. with approximately $212.4 billion in assets and market capitalization of approximately $26.0 billion as of March 31, 2016. Based in Winston-Salem, N.C., the company operates 2,263 financial centers in 15 states and Washington, D.C., and offers a full range of consumer and commercial banking, securities brokerage, asset management, mortgage and insurance products and services. A Fortune 500 company, BB&T is consistently recognized for outstanding client satisfaction by the U.S. Small Business Administration, Greenwich Associates and others. BB&T has also been named one of the World's Strongest Banks by Bloomberg Markets Magazine, one of the top three in the U.S. and in the top 15 globally. More information about BB&T and its full line of products and services is available at BBT.com.