SAN FRANCISCO, Dec. 14, 2017 /PRNewswire/ -- BEAM Authentic today announced the availability of its smart wearable button, which enables people to broadcast what they care about out in the real world. BEAM devices have a round AMOLED screen, with 24-bit color, making the digital device the modern-day version of static, analog expression that has been part of pop culture on buttons, hats, t-shirts and wristbands for decades. The BEAM app enables people to upload single images or dynamic, rotating content, slideshows and GIFs through the company's partnership with GIPHY.
"We are very rapidly losing the art of meaningful, human conversation," says Andrew Zenoff, founder and CEO of BEAM Authentic. "With all the backlash over social media bullying, 'screen time' and 'screenagers,' BEAM demonstrates that people can use technology to not hide behind, but to start conversations in the real world that break the ice, discover common interests, and help people engage and get to know each other for productive purposes."
BEAM for Consumers
The BEAM device is part of a new category of self-expression that enables people to broadcast dynamic digital content offline, essentially extending the benefits of social media into the physical world. Given its connectivity, BEAM devices are also equipped with a unique safety feature which enables wearers to hold down the button to send a 'panic' text message, maplink and GPS location to up to four recipients.
BEAM Authentic for Business, Celebrities and Nonprofits
BEAM Authentic also provides a platform for companies, organizations, celebrities and other brands to distribute content to their employees, and followers via the BEAM app (or "BEAMSTREAM") as well as live to their BEAM devices. As this plays out, a whole group of BEAMers physically together or geographically dispersed can automatically stream the same content at the same time, helping to promote daily goods and services (like promos or sales in retail locations) or execute on a call to action by supporting or donating to a meaningful cause or nonprofit.
To augment its ability to promote social good, three percent of proceeds from the purchase of a BEAM will be donated to causes relevant to BEAM Authentic's three-stripe pledge, including human rights, the environment and education.
For more information on the company or the BEAM device, please visit the website at www.beamauthentic.com. For media inquiries, please contact Kimberly Angell of Wish Public Relations at [email protected].
About BEAM Authentic
BEAM is a wearable smart button that enables people to broadcast what they care about in the real world and online, sparking face-to-face conversation and connecting people around shared interests. Founded in 2015 by social entrepreneur and innovator Andrew Zenoff, BEAM is based in San Francisco and backed by prominent technology and philanthropic notables, including Marc Benioff, Anne Wojcicki and John and Regina Scully (SPO Partners & Co) among others (see full list on Crunchbase).
SOURCE BEAM Authentic