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Beamly Promotes Jennifer Kavanagh to EVP, US General Manager


News provided by

Beamly

Sep 18, 2014, 09:00 ET

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NEW YORK, Sept. 18, 2014 /PRNewswire/ -- Beamly, the content & social network for TV today announced the promotion of Jennifer Kavanagh, former SVP of Marketing & Partnerships to EVP, US General Manager.  In her new role, Kavanagh will be responsible for all aspects of the US business including cross platform growth, monetization and interactive content syndication.  She will continue reporting to Jason Forbes, Beamly's global CEO.

"Jen has played an instrumental role in driving our audience growth through an evolving marketing mix, bringing Influencers to the Beamly community and TV Network partnership expansion. As she steps up to GM, we're looking forward to seeing her amplify this growth and open up new paths to monetization."

Kavanagh's long-standing multi-platform career includes television, having served as SVP, Digital at Oxygen, an NBCUniversal network, for nearly 4 years.  During her tenure, she led cross-platform entertainment strategies for the network, including award winning Social TV initiatives across digital, mobile and linear.  

Said Kavanagh: "Platforms evolve, pop-culture twists and turns, but passion around entertainment stays the same.  Beamly's 350% growth since becoming a 24/7 content and social network for TV tells us we're offering audiences something they've been looking for. We're now extending the success of our interactive content experiences to our TV network and entertainment partners as turnkey, embeddable solutions for amplifying engagement on their platforms."

Kavanagh has been recognized in the industry by Multichannel News "40 Under 40," CableFAX Magazine's Digital Hot List from 2011-2014 and was honored in their 2010 Most Powerful Women in Cable issue. She is a member of the CMO Council and is a frequent speaker on several industry panels including CES, DMW Future of TV, iStrategy, SXSW, Media Summit NY and CMO Spotlight Forum.

Beamly is available free from Google Play for Android, the App Store for iPhone and iPad, and on the web at http://beamly.com

About Beamly

Beamly is the world's leading content and social network for TV. Beamly was founded in 2011 by former iPlayer CTO Anthony Rose and EMI executive Ernesto Schmitt.  The company is based in London, New York and Sydney, and is backed by Comcast, NBCUniversal, Viacom, BskyB and Network TEN.

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