Bear Naked Gives Breakfast a Boost With Two New Cereals

LA JOLLA, Calif., June 27, 2011 /PRNewswire/ -- Bear Naked, the natural food company for the everyday adventurer, today introduced two new cereals designed to provide energy to jumpstart the day and fuel an active lifestyle.  Bear Naked® Nut Cluster Crunch is a delicious blend of hearty flakes and energy-dense, crunchy clusters made with toasted nuts, whole grain oats and puffed wheat.  The cereal was specially crafted with nutrients to give busy, active people the natural energy they need to make the most of their morning.

"Bear Naked is committed to providing a variety of energy-dense, all-natural and flavorful options that provide an extra boost for going to work, climbing a mountain, or doing whatever activity you love most," said Ryan Therriault, Associate Director, Brand Marketing and Innovation. "Our new cereals follow that tradition by combining high-quality ingredients you can recognize, with the bold crunchy texture of nut clusters – giving consumers the fuel they need to energize their day."

The new Bear Naked Nut Cluster Crunch Cereal is available in Honey Almond and Maple Nut varieties:

• Honey Almond is a tasty combination of hearty flakes and crunchy nut clusters made with oats, almonds and puffed wheat  
• Maple Nut combines real maple syrup and flavor with hearty flakes and crunchy nut clusters made with walnuts and pecans

Each variety contains at least 18g of whole grains, 3g of fiber and 4g of protein per serving and, like all Bear Naked products, the Bear Naked Nut Cluster Crunch Cereals are 100% Pure and Natural and free of artificial flavors, trans fats, cholesterol, hydrogenated oils and high fructose corn syrup.

Bear Naked Nut Cluster Crunch Cereals are now available exclusively at select Target stores nationwide for $3.99 SRP.   For more information, visit www.bearnaked.com.  

About Bear Naked

Bear Naked, today's leading adventure food and lifestyle company, offers a full line of all-natural granolas, cookies and trail mixes.  Launched in 2002, the company is passionate about creating great-tasting, natural foods to fit today's active, on-the-go lifestyle and is best known for its homemade granola made from 100% Pure and Natural ingredients.  Today, Bear Naked has evolved into a nationally recognized consumer brand that is available in more than 10,000 retail stores across the U.S.  For more information, visit www.bearnaked.com, www.facebook.com/LiveBN, www.twitter.com/LiveBearNaked.

Contact: Margee Macdonell
Formula
619-234-0345
[email protected]

SOURCE Bear Naked