Belardi/Ostroy Opens San Francisco Strategic Services Office; Forms Creative Services Division
NEW YORK, Oct. 19, 2011 /PRNewswire/ -- Belardi/Ostroy announced today the opening of its new strategic services office in the San Francisco Bay Area as part of an overall expansion of its cross-channel marketing initiatives. The company also announced the formation of Belardi/Ostroy Creative which provides cataloguers, retailers and online marketers with direct response creative services.
The new office is located at 2080 Mountain Blvd, Suite 101, Oakland, CA 94611. The phone number is 510-788-4273. It is run by Polly Wong, senior vice president and partner, who oversees Belardi/Ostroy's strategic services division, which also has staff operating out of the company's New York City headquarters. The unit, formed in 2005 to transform Belardi/Ostroy into a full-service marketing firm, has built an impressive roster of over 100 clients in virtually every category of product and goods sold. The company has attracted a best-in-class team of analysts and consultants who've previously worked at leading retail companies such as Williams-Sonoma, Eddie Bauer, Lillian Vernon and Brooks Brothers. It most recently hired Cindy Siejkowski, whose prior experience includes senior marketing positions at Hanover Direct, J. Crew and Time, Inc.
"We've created a highly productive, cost-effective framework for clients to benefit from the collective expertise of our team across myriad areas of their businesses," said Andy Ostroy, Chairman and CEO. Ostroy attributes the unit's rapid rise and triple-digit growth this year to Wong's leadership and the tangible value her team and the company's acquisition services group provide clients. "Clients now look to us to assist with direct response and ecommerce marketing strategy, acquisition and circulation planning, advanced analytics, database development, partnerships, market research, list and alternative media management and creative."
"What distinguishes us from everyone else is that our clients get to work with a results-driven team with a laser-like focus on sales and profit impact," said Wong. "Tangible, measurable results...that's our promise. And it's this unique expertise and commitment that's enabled us to attract many outsourced marketing clients who, emerging from the recession, have yet to replace previously cut staff. We've literally become an extension of our clients' companies."
Belardi/Ostroy Creative offers an award-winning team that provides everything from concept development, design and copywriting to turnkey production services. The team's clients include Zappo's, Shutterfly, Macy's and LL Bean.
Belardi/Ostroy also operates offices in New Jersey, Virginia, Los Angeles, Colorado and Sausalito, CA, which exclusively focuses on non-profit campaign management and acquisition services.
About Belardi/Ostroy
Belardi/Ostroy is a full-service direct marketing firm specializing in the catalog, retail, online, non-profit and business sectors. It takes a holistic approach in providing clients with comprehensive multi-channel marketing expertise. Clients include J. Crew, Tiffany & Co, Williams-Sonoma, Pottery Barn, J. Jill, Vermont Country Store, Coldwater Creek, Shutterfly, Zappo's, Lillian Vernon, Harriet Carter, Sundance, Collections Etc., Norm Thompson, Appleseed's, National Wholesale, The Company Store, Hammacher Schlemmer, Ballard Designs, Red Envelope, Wine Enthusiast, Hanna Andersson, US Toy, Toys To Grow On, American Kidney Fund, WNYC, League of Women Voters, Special Olympics, Police Athletic League, Human Rights Campaign, Stamps.com, Salesforce.com, Staples, Verizon Wireless and Hewlett-Packard.
Contact:
Kuan Gethers
Belardi/Ostroy
212-381-1717
SOURCE Belardi/Ostroy
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