Bellissima Italia's Diffon Supreme Named 2026 Allure Best of Beauty Award Winner for Curly Hair

Award-winning all-in-one curly hair diffusing dryer recognized for delivering voluminous, defined curls

NEW YORK, Sept. 18, 2026 /PRNewswire/ -- Bellissima's Diffon Supreme has been named a 2026 Allure Best of Beauty Award winner for tools, earning recognition from Allure for its performance as an all-in-one curly hair dryer and diffuser. Designed for wavy, curly, coily, textured hair, the $169 diffusing tool combines drying and diffusing in one ergonomic design to help create definition, volume, bounce, and shine while fighting frizz and dryness at home.

Key Facts

• Product: Diffon Supreme
• Award: Allure Best of Beauty 2026 
• Price: US $169 |CAN $219
• Customer Rating: 4.7 stars from 1,000 reviews
• Availability: The Diffon collection is available in the United States, Canada, Australia and New Zealand exclusively through Bellissima Hair Tools at bellissimahairtools.com and Amazon.

The Allure Best of Beauty Awards for Tools recognize standout beauty products selected through Allure's editorial testing and evaluation process. The Diffon Supreme joins the 2026 class of award-winning beauty products, bringing added recognition to Bellissima's focus on purpose-designed tools for wavy, curly, coily, textured hair.

"Every feature of the Diffon Supreme, from the argan-oil -infused ceramic heat and dual ion care technology to the extra-large diffuser bowl, design, shape, and size, was engineered with one goal: healthier, more defined curls for all textured hair types. Being named a 2026 Allure Best of Beauty winner tells us we're delivering on that promise, and it motivates us to keep pushing innovation forward for the curly-hair community," said Wade Beach, Director, North America & Oceania, Bellissima Hair Tools

The Diffon Supreme's frizz-fighting performance, digital heat control, and ergonomic design have made it a favorite among stylists and consumers, contributing to Bellissima's strong customer satisfaction. This latest honor builds on Bellissima's growing list of accolades, including a 2025 win for Best Diffuser from both Marie Claire US and ELLE.

About Bellissima Hair Tools

Bellissima Hair Tools is part of the Global Group Tenacta S.p.A. (Italy) which designs hair styling tools engineered and optimized for wavy, curly, coily, textured hair, including the Diffon collection. Combining argan oil-infused ceramic heat and ion care technology with ergonomic design, Bellissima helps customers achieve salon-quality results at home. Learn more at bellissimahairtools.com.

Bellissima Hair Tools are available in the United States, Canada, Australia and New Zealand exclusively at bellissimahairtools.com and Amazon.

Media Contact:

Charity Guzofski | [email protected]

SOURCE Bellissima Hair Tools