Best Green Web Site of 2010 To Be Named by Web Marketing Association in 14th Annual WebAward Competition

May 06, 2010, 09:55 ET from Web Marketing Association

WEST SIMSBURY, Conn., May 6 /PRNewswire/ -- The Web Marketing Association announces the call for entries for its 14th annual international WebAward Competition for Web site development at The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including environmental web sites, based on the seven criteria of a successful web site. The deadline for environmental websites to enter to be judged is May 25, 2010.

(Logo: )

"More and more companies and organizations are finding that their customers are interested in the environment and prefer to deal with those who are like minded," said William Rice, President of the Web Marketing Association.  "Companies and organizations are now using online tools such as websites to demonstrate to their constituents their commitment to green policies and practices. This is why the environmental category was recently added to the WebAward program – to recognize those organizations who are leading the way in developing environmentally themed websites."

"One of the most impactful and cost-effective ways for companies to communicate their green initiatives is through the Web," said David Clarke, Founder and Managing Partner of BGT Partners, a leading global interactive agency. "The most progressive companies are using the Internet to create awareness of their environmental activities in a financially viable manner."

Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence.

All events entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward's professional judging panel on their Web site development efforts.

Winners of a WebAward in the events category will also receive:

  • Image plaque or certificate of achievement
  • Increased visibility for their company
  • Marketing opportunity to promote the company website to the media
  • Links to your site from the highly ranked WebAward site to help SEO
  • Admiration of peers, friends and co-workers

Each year the Web Marketing Association names the Best Environmental Website based on the scores submitted by the competition judges. 2009 was the first year this category was offered and the winner was BLITZ Agency for Starbucks Shared Planet Web Site.

The 2010 WebAwards are sponsored by the following leading organizations: BGT Partners, Burst Media, PR Newswire, AllBusiness, ExactTarget, ad:tech conferences, Internet World UK, Search Engine Strategies, Webmaster Radio, and Website Magazine.

About the WebAwards

Now in its 14th year, the annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development.  The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today.  Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site.  For more information, visit

SOURCE Web Marketing Association