Bestselling Book 'Las Fantasticas' Achieves Great Ratings Success as a Television Series, 'Las Munecas de la Mafia'

Jun 22, 2010, 10:00 ET from Santillana Publishing Co.

MIAMI, June 22 /PRNewswire/ -- The book "Las Fantasticas" becomes an international bestseller as its television counterpart, "Las Munecas de la Mafia" becomes Highest-Ranked Series or Novela Premiere in TeleFutura's History Averaging 1.5 Million Total Viewers 2+, 1.0 Million Adults 18-49, Nearly 700,000 Adults 18-34 and Over 750,000 Persons 12-34.

After being the ratings winner in Colombia, the TV series "Las Munecas de la Mafia" was quickly picked up by Mexico, Panama, Peru, Venezuela, El Salvador, Dominican Republic, Puerto Rico and the United States. On its debut in the US on Monday, May 3rd, the network delivered blockbuster audience figures with the highly anticipated finale of its novela "Vecinos" (Neighbors) and the premiere of the hit series "Las Munecas de la Mafia" (The Mafia Dolls), the highest-rated finale and premiere in the network's history, respectively.

After the great success of the prizewinning television series "El Cartel," its creators, Andres Lopez Lopez and Juan Camilo Ferrand, decided to focus on the women of the drug world, particularly since women were so noticeably absent in "El Cartel." They knew that behind the great drug lords were many women with stories of their own to tell. Thus, "Las Fantasticas: Las munecas de la mafia" in both book and TV series formats were born.

"Las Fantasticas: Las munecas de la mafia" details the stories of six women who, due to different circumstances, became the wives or official girlfriends of the most powerful drug lords in Colombia. These horrifying true stories tell the behind-the-scenes lives of those women. Their identities, even if concealed behind pseudonyms, are easy to recognize in real life. Never before has such an intimate portrayal of these glamorous women been available to the public. Be the first to read what they are really like and all that they are willing to do for power and money.

Source: The Nielsen Company, NSI (05/03/10), "Las Munecas de la Mafia" aired 10:30-11pm ET/PT, 9:30-10pm Central. Spanish-language Primetime defined as 7-11pm ET/PT, 6-10pm Central.  Live+SD.

To see an interview with the authors: http://www.youtube.com/watch?v=3w2DrMuZW5A

The work, published by Santillana Publishing Co. under the Aguilar imprint, is already available at your nearest bookstore.

SANTILLANA AUTHORIZES THE REPRINT OF THIS TEXT FOR THE PROMOTION OF THE BOOK.

SOURCE Santillana Publishing Co.



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