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Betafence Corporate Services se recomercializa como PRÆSIDIAD
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HESCO Logo (PRNewsFoto/Betafence)

News provided by

Betafence

Dec 23, 2016, 06:00 ET

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GHENT, Bélgica, December 23, 2016 /PRNewswire/ --

Betafence, líder del mercado mundial de sistemas y soluciones de seguridad de perímetro, anuncia una recomercialización de su nombre de marca a PRÆSIDIAD; esta recomercialización se produce poco después de la adquisición de Hesco.  

Betafence Corporate Services rebrands to PRÆSIDIAD (PRNewsFoto/Betafence)
Betafence Corporate Services rebrands to PRÆSIDIAD (PRNewsFoto/Betafence)
Michele Volpi, CEO PRÆSIDIAD (PRNewsFoto/Betafence)
Michele Volpi, CEO PRÆSIDIAD (PRNewsFoto/Betafence)
Betafence Corporate Services rebrands to PRÆSIDIAD (PRNewsFoto/Betafence) Michele Volpi, CEO PRÆSIDIAD (PRNewsFoto/Betafence)

Betafence Corporate Services reforzó su estrategia de crecimiento de alta seguridad mediante la reciente adquisición de Hesco y Secure USA. Las adquisiciones reunieron las ventajas para todas las facetas de la corporación, incluyendo una expansión de, ahora PRÆSIDIAD, propiedad intelectual, asegurando más de 50 patentes globales en sistemas de seguridad integrados.

     (Logo: http://mma.prnewswire.com/media/451717/HESCO_Logo.jpg )

     (Photo: http://mma.prnewswire.com/media/451674/PRAESIDIAD.jpg )

     (Photo: http://mma.prnewswire.com/media/451675/Michele_Volpi.jpg )

Con la experiencia combinada de tres especialistas en seguridad de perímetro reconocido globalmente, un colectivo de experiencia de 172 años, PRÆSIDIAD toma posición instantáneamente como líder del mercado mundial de soluciones de protección de fuerza, sistemas defensivos y productos de vallado y production de malla industrial que defienden y protegen a los usuarios finales militares, comerciales y domésticos.

PRÆSIDIAD lleva su nombre del latín 'praesidium' que significa poteger, y el equipo de marketing interno del grupo así como los ejecutivos del grupo desarrollarán la nueva marca, asegurando una interrupción minima de las operaciones y lanzando una nueva identidad corporativa que servirá de paraguas para las marcas actuales y futuras con el fin de ofrecer soluciones de seguridad de perímetro integradas.

Michele Volpi, consejero delegado de PRÆSIDIAD, dijo: "El nombre de PRÆSIDIAD nos permite seguir innovando y expandiendo nuestra cartera más allá de nuestra tradición de vallado y malla. Seguiremos la misión de Betafence de crear soluciones para inspirar confianza, y en un mercado impulsado por una creciente necesidad de seguridad completa, los clientes se beneficiarán de una experiencia mejorada y nuestra pasión por ofrecer productos y servicios en una seguridad de perímetro y seguridad personal".

Con la expansión acelerada de las carteras de productos de Hesco y Betafence y el desarrollo en nuevos mercados, el continuo éxito futuro para todas las cepas de negocio está asegurado. El nombre PRÆSIDIAD surte efecto inmediatamente, sustituyendo 'Betafence' en las comunicaciones corporativas y la marca PRÆSIDIAD se lanzará en 2017. Los productos PRÆSIDIAD seguirán protegiendo hogares y comunidades, asegurando una infarestructura crítica y defendiendo a los que protegen y sirven.

Acerca de  

Betafence® es un líder del mercado mundial de sistemas de seguridad de perímetro integrado, que protege la infraestructura crítica y sitios delicados en los mercados público, industrial y residencial.

Hesco® es un líder e innovador mundial en protección de fuerza y sistemas de seguridad, que incluye barreras defensivas, barreras de inundaciones, sistemas de despliegue rápido, búnkeres seguros y protección corporal.

SecureUSA® es un proveedor global de soluciones de defensa de perímetro inteligente, especializado en fusionar la seguridad física con tecnología de información para crear una solución de defensa de perímetro holístico.

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