IRVINE, Calif., Aug. 10, 2016 /PRNewswire/ -- AutoAlert, the industry leader in data-mining and sales-lead generation, announces the addition of Beth Moore as Vice President of Marketing & Creative.
In her new role, Beth will oversee AutoAlert's Marketing, Creative, User Experience and Content Departments, with a focus on leading the company's creative vision for current and future endeavors. Her proven track record and ability to capture consumer attention using traditional, social, and web-based platforms make her the perfect choice to implement a variety of creative initiatives, as well as shape the AutoAlert brand portfolio throughout its development.
Prior to AutoAlert, Beth was the owner and founder of Street UX, a design firm focused on building thoughtful web spaces, incorporating high-level brand development, product development, and web design. With over 20 years of experience working in both creative and brand development, Beth brings a wide range of talents including web design and consulting, UI/UX, overall brand management and design, project management, and creative direction to her new position. At VinSolutions, her work as Manager of UI/UX led to the success of many initiatives within CRM product development, including leading the user experience behind the Mobile CRM for both iOS and Android, as well as the new desking platform. Beth has successfully served as Creative Director at iModules Software, Premium Web and Net Tour Strategies. In addition to developing successful brands, she has mentored and trained several successful creative marketing managers, user experience designers and Graphic Designers.
Her extensive experience in both development and creative areas allows her the flexibility to oversee AutoAlert's brand portfolio, as well as guide collaboration between web development, operations, and creative teams in order to produce the most integrated and successful brand identity. Beth will actively collaborate across departments, and her enthusiasm, energy, and dedication to producing the highest quality products will play a crucial role in the continued success of AutoAlert.
About AutoAlert, LLC.
AutoAlert is the automotive industry's leading data-mining and trade-cycle management platform helping dealerships identify high-quality sales opportunities, increase gross margin, and improve customer retention. Offering the industry's only 24/7, complete 360° portfolio management solution, AutoAlert helps dealerships build long-term client relationships that compound sales, provide better customer service, and make more informed marketing decisions. Founded in 2002, AutoAlert pioneered the equity-mining campaign and a new client engagement methodology through innovative software, marketing, and training solutions. Visit www.autoalert.com to learn more about product capabilities and solutions that offer up-to-the minute consumer insights and drive dealership growth.
Vice President of Marketing & Creative