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BIC America Celebrates Successful Launch of RtR Portable Bluetooth Speakers with Exclusive Holiday Promotions

BIC America Logo (PRNewsfoto/BIC America)

News provided by

BIC America

Oct 06, 2025, 12:04 ET

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IRWINDALE, Calif., Oct. 6, 2025 /PRNewswire/ -- BIC America, a leader in high-quality audio solutions since 1950, is excited to spotlight the resounding success of its entry into the portable Bluetooth speaker market with the RtR A1 and A1 Elite models. Launched earlier this year, these speakers have quickly become favorites among consumers for their powerful performance, durability, and versatility, setting the stage for a festive Q4 by helping you get ready for the holidays ahead of the rush.

RtR A1
RtR A1
BIC America A1 Elite
BIC America A1 Elite

The RtR A1, introduced in March 2025, delivers 50W RMS power through dual 25W drivers, offering deep bass, crystal-clear highs, and features like TWS pairing for stereo sound, Bluetooth 5.3 connectivity, and up to 12 hours of battery life. Its compact, water-resistant design makes it ideal for on-the-go listening, whether at home, outdoors, or during holiday travels.

Building on this momentum, the RtR A1 Elite, unveiled in May 2025, elevates the experience with 80W high-powered sound from dual 2.3-inch full-range drivers and a 4-inch woofer, 15 hours of battery life, RGB lighting, and advanced connectivity options including USB and Aux-in. Praised for its room-filling audio, low-frequency response down to 30Hz, and robust build, the A1 Elite has been hailed as a game-changer in portable audio.

Both models have received strong acclaim for outperforming expectations in their class, with users and reviewers noting superior sound quality, battery endurance, and value. This successful foray into portable audio underscores BIC America's commitment to innovation and accessibility, expanding from its roots in home theater systems to everyday entertainment solutions.

To help you get ready and beat the holiday rush, BIC America is launching special pre-holiday sales running from October 15 to October 31, 2025:

  • Pre-Holiday Deals on RtR A1: Visit https://www.amazon.com/RTR-Portable-Bluetooth-Speakers-Water-Resistant/dp/B0DTGPLP8G for exclusive holiday promotions.
  • Pre-Holiday Deals on RtR A1 Elite: Visit https://www.amazon.com/RTR-Portable-High-Powered-Bluetooth-Aux/dp/B0F7FZKX7R for exclusive holiday promotions.

These offers are available at major retailers including Amazon, Best Buy, and directly via www.bicamerica.com, while supplies last.

About BIC America Founded in 1950, BIC America has pioneered audio excellence, from importing premium components to developing patented technologies like the Venturi Port. Today, the company offers a wide range of American-made speakers, subwoofers, and now portable solutions, all designed for audiophile-grade performance at affordable prices.

SOURCE BIC America

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