SANTA BARBARA, Calif., April 16, 2019 /PRNewswire/ -- BigSpeak Speakers Bureau has partnered with world-renowned marketing and branding expert Ken Schmidt, adding him to their roster of exclusive keynote speakers. Schmidt served as the Director of Communications for Harley-Davidson and now joins the ranks of branding and story-telling legends Matthew Luhn, Omar Johnson, Cynthia Johnson, and Molly Bloom.
His speaking and book, Make Noise: The Unconventional Road of Dominance, focus on stories and insights from building a fanatically vocal customer base, creating a passionately loyal corporate culture, and developing leaders who inspire and motivate.
Schmidt was brought on as Harley Davidson's Director of Communications in 1985 when the company was on the brink of ruin. Through his branding, storytelling, and marketing expertise, he was able to turn around the company's image and transform Harley-Davidson into the success we know today. Now, Harley-Davidson is the most widely-known motorcycle company in the nation with a reputation people pay a lot of money to be a part of.
Since then, Schmidt has toured the world on two wheels, met with presidents and royalty, partied with movie and music legends, and appeared numerous times on network news. His writing has been featured in Hog Magazine, Branding Magazine, Canvas Magazine and more.
Ken Sterling, EVP at BigSpeak is ecstatic about Schmidt. "I grew up on Harleys, still have one and my mother (73 years!) still rides her Harley on Sundays. Ken is the real deal, he's relevant, has great content and his inspirational presentations move the needle."
He comes to BigSpeak as a business superstar who had a hand in creating a company that dominated an entire industry. Schmidt has spoken to large Fortune 500 companies about influencing a marketplace, corporate culture, leadership, customer relations and loyalty, and growth.
BigSpeak is a full-service speakers bureau that serves 68% of the global Fortune 1000 and is the first choice for clients who need keynote speakers. BigSpeak provides expert guidance, the best values and customer experience in its industry. BigSpeak creates inspiring audience experiences that transform people and organizations. BigSpeak constantly pushes itself to learn, reinvent the way it works, and serve the event and meeting planning needs of its wide variety of clients. BigSpeak's keynote speakers range from business speakers, world-class athletes, best-selling authors, award-winning entertainers to global icons, and more.
SOURCE BigSpeak Speakers Bureau