Billboard and Tequila Avion Kick Off Billboard Hot 100 Music Festival With Signature Tequila Avion Beach Bars at Nikon at Jones Beach Theatre in New York

Aug 20, 2015, 13:35 ET from Tequila Avion

NEW YORK, Aug. 20, 2015 /PRNewswire/ -- As the premier spirit sponsor of the Billboard Hot 100 Music Festival, Tequila Avion will feature signature Avion cocktails at Nikon Theatre at Jones Beach. The Billboard Hot 100 Music Festival will take place this Saturday, August 22, and Sunday, August 23. Hosting over 40 acts across three stages, the concert boasts top acts including The Weeknd, Skrillex, Nicki Minaj, Lil Wayne, Axwell^Ingrosso and special guest Justin Bieber.

The addition of Avion signature cocktails will elevate the experience for thousands of guests at this weekend's first Billboard Hot 100 Music Festival. New Drink Oases will feature ultra premium Avion cocktails. Tequila Avion was voted "world's best tasting tequila" at the San Francisco World Spirits Competition by the industry's leading mixologists and spirits experts.

"When exploring potential partners, we at Billboard couldn't think of a better spirits brand to approach, for our first Hot 100 Music Festival," said John Amato, co-president, Billboard. "We're excited to have a top-tier luxury partner like Tequila Avion help us celebrate the first Billboard Hot 100 Music Festival at such a special venue."

"We are excited that Tequila Avion will be the first spirit partner of the Billboard Hot 100 Music Festival. We know many artists choose Avion and we hope our festival attendees will be just as eager to celebrate with the world's best-tasting tequila," said Katie Moslak, Brand Manager, Tequila Avion.

Fans can follow Tequila Avion on Facebook at, Twitter at @TequilaAvion or Instagram at @TequilaAvion.

Avion is the small batch, ultra-premium tequila that has defined a new standard of quality and taste. Tequila Avion was created by Founder, Ken Austin and produced with the Lopez family, a fifth generation agave grower. Avion begins with the finest handpicked Blue Weber agave found in the highest regions of Jalisco, Mexico.  Avion was voted 'Best Tasting Unaged White Spirit' and 'Best Tasting Tequila' at the San Francisco World Spirits Competition. Tequila Avion's distinct flavors are achieved through a combination of slow roasting Avion Agave at low temperatures for 3 days to protect the natural flavors and a proprietary ultra-slow filtration process that creates an unusually smooth taste profile. Tequila Avion is available in Silver, Reposado, Anejo, Espresso Liqueur and Avion Reserva 44. In July 2014, Pernod Ricard, the world's co-leader in wines and spirits, took a majority equity interest in Tequila Avion and handles brand distribution. For further information please visit Fans can also follow Tequila Avion on Facebook at or on Twitter and Instagram @TequilaAvion.

Billboard is the world's most influential music brand, built on the most complete and well-respected database of charts across all music genres. The Billboard charts define success in music. From the iconic Billboard magazine to which is the ultimate consumer-facing destination for millions of passionate music fans, to the industry's most elite conference series and influencer events including the Power 100 and Women in Music – the Billboard brand has unmatched authority among fans, artists and the industry alike.

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SOURCE Tequila Avion