RICHMOND, Va., Dec. 17, 2010 /PRNewswire/ -- Bouchon, an authentic French bistro serving Provencal cuisine in Richmond's historic Shockoe Slip, announced today that it will change its name to Bistro Bobette on December 31, 2010 to focus on what it loves best: French comfort food and local ingredients.
"New name. Same owners. Same passion for good food," explained Wendy Kalif, Manager and Co-owner of the downtown restaurant. "Nothing but the name will change."
Bouchon, which is independent and not associated with any other restaurants named Bouchon outside of Richmond, Virginia, is changing its name in order to focus on its own unique brand of French food.
"There are other restaurants around the country with a similar name," said Kalif. "We want to focus on our passion for cooking -- pure and simple -- with no exceptions, confusion, or distractions."
"It's obvious that we love what we do," said Francis Devilliers, Executive Chef and Co-owner of Bouchon. "We love to cook, it's that simple. The fact that our name is changing will never impact what our customers love best – eating good food."
The restaurant's new name, Bistro Bobette, has significant meaning for French-born Devilliers, as it represents a family memory that he encourages patrons to personally ask him to explain over a glass of wine the next time they visit 1209 East Cary Street.
To thank the many patrons making Richmond's French bistro a success, the newly named Bistro Bobette will offer discounts on its entire menu during January 2011, along with new entrees and recipes created from the owners' recent month long visit to France. "It's our customers that make us strive to find new ways to improve, to always do better," said Kalif. "They're our family, and this is one small way to say thank you."
For additional information about Bistro Bobette's new name and discounted menu visit www.bistrobobette.com or on Facebook.
"At the end of the day it comes down to one thing – we love to celebrate good French comfort food. And we hope Richmond loves it too," said Devilliers.
SOURCE Bistro Bouchon