PLEASANTON, Calif., Jan. 27, 2015 /PRNewswire/ -- Blackhawk Network, a leading prepaid and payments network, announced today the launch of Blackhawk Engagement Solutions, a new division dedicated to providing customized engagement, incentive and rebate programs for consumers, employees and sales channels. This offering is the result of Blackhawk Network's recent acquisitions of incentives providers that include parago, InteliSpend, CardLab and Incentec Solutions.
"Blackhawk Network is a leader in providing unique and easily accessible prepaid and egift content. It was natural for us to extend our solutions beyond retail with the incentives marketplace where we meet needs of consumers, employees and business partners," said Talbott Roche, Blackhawk Network's president. "According to Mercator Advisory Group, the incentives space was an estimated $41 billion industry in 2014, so this expands our addressable market considerably, and allows us to further leverage our deep expertise in prepaid cards."
"At a time when businesses increasingly rely on incentives to change behaviors and motivate people, Blackhawk Engagement Solutions provides a comprehensive suite of tailored incentive and engagement solutions that can cause beneficial change in the behavior of their consumers, employees and sales channels," said Juli Spottiswood, senior vice president and general manager of Blackhawk Engagement Solutions. "In addition to our varied product offerings, we plan to continue to regularly conduct research identifying the best opportunities to drive innovation and thought leadership so that we may deliver clients the most relevant solutions and best user experience for a good value."
Blackhawk Engagement Solutions' scalable global solutions include rebate promotions, awareness campaigns, acquisition/purchase promotions, retention/loyalty incentives, win-back promotions and subscription incentives for consumer programs. Additionally, the organization offers rewards and recognition, incentive, training and education, partner relationship management and channel marketing for corporate employee and sales channel partner programs.
Blackhawk Engagement Solutions is headquartered in Lewisville, Texas.
About Blackhawk Engagement Solutions
Blackhawk Engagement Solutions is a leading global provider of customized incentive and engagement solutions for consumer promotions, employee rewards and recognition, and indirect sales channel marketing programs. We are a strategic partner with many of the world's leading brands and a thought leader that provides game-changing engagement solutions. Through our products, services and innovative technology, we inspire actions that impact results.
About Blackhawk Network
Blackhawk Network Holdings, Inc. (NASDAQ: HAWK and HAWKB) is a leading prepaid and payments network, which supports the distribution of gift cards, prepaid telecom products and financial service products across a global network. Blackhawk's digital platform supports prepaid across a network of digital distribution partners including etailers, financial service providers and mobile wallets. For more information, please visit www.blackhawknetwork.com.
Forward Looking Statements
This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Forward-looking statements are indicated by words or phrases such as "guidance," "believes," "expects," "anticipates," "estimates," "plans," "continuing," "ongoing," "enables" and similar words or phrases and the negative of such words and phrases. Forward-looking statements are based on our current plans and expectations and involve risks and uncertainties which are, in many instances, beyond our control, and which could cause actual results to differ materially from those included in or contemplated or implied by the forward-looking statements. Blackhawk undertakes no obligation (and expressly disclaims any such obligation) to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise. For additional information please refer to Blackhawk's most recent Form 10-K, 10-Q and 8-K reports filed with the SEC.
SOURCE Blackhawk Network