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Blue Nile Opens New Diamond and Jewelry Expert Facility To Enhance Unparalleled Service

Leading Online Jeweler Raises the Standard of Shopping for Engagement Rings and Fine Jewelry


News provided by

Blue Nile, Inc.

Oct 24, 2018, 10:00 ET

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SEATTLE, Oct. 24, 2018 /PRNewswire/ -- Blue Nile, Inc. the largest online retailer of certified diamonds and fine jewelry, announced today the unveiling of a brand-new, state-of-the-art facility for its Diamond and Jewelry Consultants, continuing the brand's commitment to providing the industry's most advanced service. At the fore-front of innovation, the facility was designed to increase productivity and continue the award-winning customer service that defines the brand.

"At the core of the Blue Nile business is creating real relationships with our customers by providing guidance during one of their most important and intimate purchases," said Sarah Gauthier, Blue Nile Senior Director of Customer Experience. "The opening of our new facility will provide our talented consultants the resources necessary to deliver exceptional service and further establish the brand as a leader in the industry."

The opening of the facility allows the brand to put the customer first through the following: 

  • Evolution in education – Education has always been at the core of the brand and now, updated classrooms will be used for the brand's three-week training program focusing on policy, processes and product knowledge. Each Diamond and Jewelry consultant must complete two weeks of classwork in the new space, followed by a week of training with a certified specialist. Education is on-going at Blue Nile, with consistent Gemological Institute of America (GIA) courses.
  • Personal touch – Diamond and Jewelry Consultants work on a non-commission base to ensure the focus is on providing the facts before customers make an emotional and financial investment on luxury jewelry. For a more personal conversation, the facility was acoustically designed with noise absorbing desks and modified ceilings to keep sound at a minimum and ensure that customers only hear the representative.
  • The art of 24/7 service – A trained professional is available to customers 24/7 by phone, email or live chat. Valuing the employee, the facility features mobile desks, ergonomically designed furniture, specialty food trucks, a fitness center, Zen meditation areas and nursing rooms for new mothers to help guarantee efficient and productive customer care.

While most companies are taking their customer service overseas, Blue Nile has invested in a larger and more innovative facility in Washington. As a pioneer in the industry for almost 20 years, the brand offers an unrivaled shopping experience that includes free and secure shipping, insurance, free returns, complimentary gift packaging, price guarantees, product warranties, diamond upgrade programs and the most extensive collection of the world's finest diamonds and jewelry.

To check out the latest news on the brand and the shop the collection, please visit www.bluenile.com, or head over to @bluenilediamond on social media.

About Blue Nile, Inc.
Blue Nile, Inc. is the largest online retailer of certified diamonds and fine jewelry. The company offers a superior experience for purchasing engagement rings, wedding rings, and fine jewelry by providing expert guidance, in-depth educational materials, and unique online tools that place consumers in control of the jewelry shopping process. Blue Nile has some of the highest quality standards in the industry and offers thousands of independently-certified diamonds and fine jewelry at prices significantly below traditional retail. Blue Nile can be found online at www.bluenile.com and in its physical Webrooms in Salem, New Hampshire, Long Island, New York, White Plains, New York, Portland, Oregon, Fairfax County, Virginia, and Bellevue, Washington.

SOURCE Blue Nile, Inc.

Related Links

http://www.bluenile.com

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