BNA Books' New 2009 Cumulative Supplement to 'Trademark Infringement Remedies' Gives Detailed, Practical Analysis

ARLINGTON, Va., Feb. 26 /PRNewswire-USNewswire/ -- BNA Books, a division of specialized news and information publisher BNA, announced today the publication of the 2009 Cumulative Supplement to Trademark Infringement Remedies. This treatise and its supplement are published by BNA Books, a division of BNA, in cooperation with the American Bar Association Section of Intellectual Property Law.

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A trademark is often a company's most valuable asset because it identifies and distinguishes the source, origin, and quality of the company's services and products in the marketplace. To maintain a trademark's value, owners must vigorously defend and protect their brands against tarnishment, infringement, and misappropriation by others. To do this effectively, U.S. trademark owners and their counsel must have reliable, up-to-date information about the remedies available to them so that they may chart the best legal strategies. Trademark Infringement Remedies provides that information.

This valuable reference gives practitioners complete and authoritative coverage of all aspects of trademark rights, liabilities, and remedies in both traditional and emerging forms of trademark use and abuse. The treatise includes detailed analysis of the federal, state, and common law remedies available. It delivers thorough information on how to secure injunctive relief for your clients and how to protect the value of their trademarks. You also get complete coverage of monetary relief available to trademark owners and the full scope of available remedies, including attorney's fees, special enforcement remedies, state law remedies, remedies for counterfeit goods, and more. It is an invaluable source of up-to-date information on the practical issues that govern each instance of infringement that determines what the parties can potentially expect in a variety of situations.

The 2009 Cumulative Supplement provides updates on the important developments and key challenges in trademark infringement remedies, including:

• Extensive analysis of Saul Zaentz Co. v. Wozniak Travel Inc., the 2008 case from the northern district of California, dealing with the concept of natural expansion zones of strong marks, such as J.R.R. Tolkien's The Hobbit, as well as many new topics related to zone theory, including the Internet and its distinctive zone of territoriality
• An examination of how one court, in Malletier v. Burlington Coat Factory Warehouse Corp., interpreted the "public interest" when granting a TRO, and in another instance (Lorillard Tobacco Co. v. Isaac G. Engida, an unpublished Tenth Circuit decision) where balancing the harm came into play, denied the TRO
• A look at how courts currently approach the award of lost profits and contains as well a new discussion of reverse confusion
• Scrutiny of Green v. Fornario, in which the Third Circuit interprets attorneys' fee awards to      prevailing plaintiffs
• New information on corrective advertising as an element of damages, such as how Punch Clock, Inc. v. Smart Software Development included the cost of Google AdWords in its damage award

Trademark Infringement Remedies, written by experts in the ABA Section of Intellectual Property Law, is a "must have" resource for trademark practitioners for use in identifying infringement of clients' trademarks, guiding them in securing swift action for injunctive relief, and assisting them in winning significant damage awards in both state and federal courts.

Brian E. Banner, Editor-in-Chief, is a trademark practitioner with Rothwell, Figg, Ernst & Manbeck, P.C., in Washington, D.C. Before entering private practice, Mr. Banner worked for Monsanto Company and Munsingwear, Inc., as corporate trademark counsel.

BNA is a leading private publisher of news and information products for professionals in law and business. In addition to Trademark Infringement Remedies with 2009 Cumulative Supplement, BNA's Book Division publishes Anatomy of a Patent Case; Computer and Intellectual Property Crime: Federal and State Law; Drafting Patent License Agreements; Electronic and Software Patents: Law and Practice; Intellectual Property Law in Cyberspace; Intellectual Property Taxation: Transaction and Litigation Issues; Legal Protection of Digital Information; Patent Law and Practice; Patent Litigation Strategies Handbook; Patent Prosecution: Law, Practice, and Procedure; Patent, Trademark, and Copyright Laws; Patent, Trademark, and Copyright Regulations; Patents and the Federal Circuit; Trademark Dilution: Federal, State, and International Law; and other titles in legal specialties. For a free BNA Books catalog, call 1-800-960-1220 or send an e-mail request to [email protected]. The BNA Books website, including an online catalog, can be found at bnabooks.com.

The 2009 Cumulative Supplement to Trademark Infringement Remedies (240 pp. Softcover/     Order #1844-PRY9/$195.00 plus tax, shipping, and handling) may be purchased alone, or with the main volume (608 pp. Hardcover/Order #9844-PRY9/$365.00 plus tax, shipping, and handling) from BNA Books, PO Box 7814, Edison, NJ 08818-7814. Telephone orders: 1-800-960-1220. Fax orders: 1-732-346-1624. A 10% discount is available on print copies of books when ordering from the website at bnabooks.com. Please note that discounts cannot be combined.

SOURCE BNA Books