Boardroom Salon For Men Enters Arizona
Men's Grooming Industry Leader Also Expands in Oklahoma, Georgia, Texas and North Carolina
SOUTHLAKE, Texas, Feb. 26, 2019 /PRNewswire/ -- Boardroom Salon for Men, the leader of the men's grooming industry, announces entrance into Arizona, opening its first location in the Phoenix area. The new salon is now open in Scottsdale at Lincoln Marketplace near the popular Sumo Maya, growing the Texas-based company to 36 salons total. Boardroom recently opened salons in Kingwood, TX and Tulsa, OK, and an additional 11 openings are planned this year for markets including: Phoenix, Atlanta, Houston, Dallas, as well as Raleigh and Charlotte – which are new markets for the brand.
"This is an exciting time for Boardroom, as we've recently partnered with LightBay Capital to accelerate expansion efforts more rapidly," said Bruce Schultz, Co-Founder and CEO of Boardroom Salon for Men. "These are important markets for us, as we're seeing high demand for additional growth. We're looking forward to expanding our presence in these states and providing more men with a comfortable place to relax and get ready."
Husband-and-wife team Bruce and Heather Schultz originated the concept of luxury salons for men with the launch of Boardroom in 2004, when the men's salon industry did not exist. They were looking for their next entrepreneurial opportunity when they read an article about men's grooming in American Way Magazine. Building on the men's grooming trend, they predicted significant demand for an upscale grooming experience. In eight short months, the Schultz's idea progressed through to a business plan, location selection, lease and build-out – opening the first salon in Southlake, TX in August 2004. Since then, Boardroom has become an iconic brand, growing to nearly 40 salons throughout Texas, Oklahoma, Georgia and Tennessee. Today, the brand is continuing national expansion, as it enters Arizona, as well as North Carolina later this year.
Boardroom is designed to be a comfortable, masculine, 1920s country club-inspired salon. Similar to a sophisticated men's club, the salon features dark wood paneling, a relaxing lounge with oversized leather chairs, a pool table and a great vibe. The company has built a reputation of excellence by providing exceptional hair and shave services, accompanied with complimentary beverages. The Benchmark is the salon's signature service, which includes: a tailored cut, rejuvenating paraffin hand dip, energizing shampoo and conditioning, scalp and hand massage, steamed towel and more.
Boardroom also offers clients the opportunity to purchase a Three, Six or 12-Month Membership, which provides members the freedom of unlimited haircut services, plus 10 percent off all products and complimentary referral Benchmarks to giveaway. Membership pricing starts at $185.
"Our membership program is competitive because members can enjoy as many haircuts as they like," said Schultz. "Additionally, memberships are honored at all Boardroom locations – and our growth allows many to choose from. This makes it very convenient for our frequent business traveler clientele, as we're in many of the major cities they travel."
ABOUT BOARDROOM SALON FOR MEN
Since 2004, Boardroom has been the place where men get ready. Boardroom delivers the ultimate relaxed grooming experience for men by providing exceptional haircuts, shaves, and spa services in an elegant, country club environment. Boardroom currently has 36 locations throughout Texas, Tennessee, Oklahoma, Georgia and Arizona. For more information, visit boardroomsalon.com or facebook.com/theboardroomsalon.
Media Contact:
Sohana Kutub
[email protected]
972-388-5516
SOURCE Boardroom Salon for Men
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