BobaVida Kicks the Door Open on the Drink Aisle With ORBA, a Ready-to-Drink Popping Boba Beverage Shipping November 1

America's #1 Popping Pearl™ brings the boba-shop experience to a resealable 12 oz pouch. Real tea or coconut water base, popping pearls inside, naturally sweetened, made in Missouri.

MOUNT VERNON, Mo., Sept. 24, 2026 /PRNewswire/ -- BobaVida®, the company behind America's #1 Popping Pearl™, today announced ORBA™, a ready-to-drink popping boba beverage. Retailers can pre-order now. Pre-order shipments head to retailers beginning November 1, 2026.

Retailers, distributors, and foodservice operators can pre-order and request samples now from Karen Spray at [email protected] or 214-244-3935. Shoppers can sign up for launch updates at drinkorba.com.

ORBA is a new kind of sip: a fruit-flavored drink with popping pearls, built on a real tea or coconut water base, in a resealable pouch with a screw cap. Twist, drink, pop, and save the rest for later. It is naturally sweetened with natural sugars and monk fruit, colored with plant-based color, and made in the USA at BobaVida's facility in Missouri.

"We've shipped millions of units to thousands of homes and businesses, and every retailer and creator kept asking the same question: when is the drink coming?" said Scott J. Van Rixel, President of Boh Bah Inc, parent company of BobaVida. "This is the drink. Nobody knows the pearl like we do, and you taste it in the first sip."

Built for the shelf, built for pop

Popping boba drinks have moved from the bubble tea shop into mainstream retail, carried by Gen Z shoppers who grew up on boba. Mordor Intelligence values the U.S. ready-to-drink tea market at $13.72 billion in 2026, growing to $17.61 billion by 2031. Until now, the biggest name in the popping boba set came from a large packaged fruit company; ORBA comes from the people who make the pearls.

ORBA at a glance:

• 12 fl oz resealable stand-up pouch with screw cap
• Four launch flavors: Raspberry Dragon Fruit Black Tea, Strawberry Lemonade Green Tea, Mango Passion Fruit Green Tea, Lime in the Coconut Water Refresher
• Naturally sweetened with natural sugars and monk fruit; no artificial sweeteners, no sugar alcohols, no corn syrup
• 45 calories and 5g prebiotic fiber per pouch on the tea base; 70 calories and 5g fiber on the coconut water base
• Plant-based color; shelf-stable with a 14-month shelf life; best served chilled
• Four-packs (48 fl oz), six four-packs per case; suggested retail $11.99 per four-pack.
• Neon sticker sheet in every four-pack

Made in Missouri

"ORBA shows why we invested in domestic manufacturing," said Benjamin Masters, Ph.D., Managing Member of BobaVida. "Our 44,000-square-foot Missouri facility gives us the capacity, quality control, and responsiveness to support national retail growth. We make it ourselves, we're taking pre-orders now, and pre-order shipments leave November 1."

Launching with an audience already attached

ORBA arrives with BobaVida's creator engine behind it: a TikTok Shop affiliate program with thousands of creators and tens of millions of views on the parent brand. Launch content, creator seeding, and geo-targeted advertising around stocking retailers begin the week product reaches shelves.

Availability

ORBA is open for pre-order to retail, distributor, and foodservice accounts now, with pre-order shipments beginning November 1, 2026. A clear RTD can, including a limited Ube Cotton Candy Cooler flavor, debuts exclusively at Jungle Jim's International Market the first week of October.

Get ORBA

Shoppers can sign up for launch updates [and place pre-orders] at drinkorba.com and will be told when ORBA reaches a store near them. Retailers and distributors can request samples, pricing, and the sell sheet from Karen Spray at [email protected] or 214-244-3935.

About BobaVida

BobaVida is America's #1 Popping Pearl™. Based in Mount Vernon, Missouri, BobaVida makes popping pearls and boba-inspired products for retail shelves, homes, and creators nationwide. Dye-free, plant-based color, made to make everyday drinks and desserts more fun. BobaVida products are sold in more than 5,000 stores nationwide and at bobavida.com. BobaVida is a brand of Boh Bah Inc.

BobaVida® is a registered trademark of Boh Bah Inc. ORBA™ and America's #1 Popping Pearl™ are trademarks of Boh Bah Inc.

SOURCE BobaVida