BodyMedia FIT™ Mobile App Now Available on the App Store and Android Market

Oct 28, 2010, 15:40 ET from BodyMedia

PITTSBURGH, Oct. 28 /PRNewswire/ -- BodyMedia today announced its BodyMedia FIT Mobile App is now available from the App Store and Android Market. The App lets iPhone® and iPod® touch users as well as Android™ smartphone users manage their weight and fitness, allowing consumers to see their physical activity, steps taken and calorie intake right on their device. The BodyMedia system is clinically proven to help people lose three times more weight than those that tried to lose weight on their own.  The system provides consumers with important information about their calorie burn and calories consumed. 

First, for current BodyMedia FIT Armband wearers, a free App will allow them to log their food and see a snapshot of their personal Activity Manager throughout the day on their phones and select mobile devices.  The information will be based upon the last sync of their Armband to the online BodyMedia FIT Activity Manager, an innovative software dashboard that collects, analyzes and displays various body measurements.

"We often hear that consumers struggle to understand how to make good food and fitness choices throughout the day," said Christine Robins, CEO, BodyMedia. "Now, with the new BodyMedia FIT Mobile App, consumers will be able to access information to understand their calorie burn, number of steps, and activity level throughout their day. Plus, they will be able to check calorie content of foods before making choices and log their food on the run. By transforming their iPhone, iPod touch or Android device into a powerful tool for making food and exercise choices, consumers will be able to use BodyMedia's clinically proven technology as a constant motivator to better achieve their goals."

In addition to the new App, BodyMedia will soon introduce the new BodyMedia FIT Armband BW, which utilizes Bluetooth® wireless technology and sends information to users' fingertips by communicating directly with their mobile devices.  Through this new generation technology, users can see their up to the minute calorie input vs. output and understand their calorie balance. The integrated Bluetooth App also offers the feature to create a personalized workout based upon users' caloric, activity or step targets.

For BodyMedia FIT Activity Manager users, the BodyMedia FIT Mobile App is available for FREE from the App Store on iPhone and iPod touch or at www.itunes.com/appstore/.  Android device users can download the App from the Market.  Consumers can pre-order the BodyMedia FIT Armband BW exclusively at www.amazon.com beginning October 31st for shipment November 15th.  BodyMedia FIT BW will also be available at BodyMedia.com on November 15th.  

About BodyMedia, Inc.

When your body talks, BodyMedia listens.  BodyMedia has been unlocking and deciphering the patterns of the body since 1999. Headquartered in Pittsburgh, PA, BodyMedia is the pioneer in developing wearable body monitoring systems designed to help people lose weight, improve performance, and live healthier lives. Our patented multi-sensor technology provides comfortable, convenient, continuous body-monitoring that measures physical activity and calories with greater-than-90% accuracy. 

At BodyMedia, we are jazzed by the potential of putting this vital information directly into the hands of individuals, empowering them to take charge and improve their lives.  No wonder BodyMedia measures success not only in financial milestones, but in the way we've changed how over hundreds of thousands of users can take control, stay motivated and reach their health goals. For more information, visit www.bodymedia.com.

SOURCE BodyMedia



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