SAN CARLOS, Calif., April 24, 2013 /PRNewswire/ -- The leading book about Brand Advocates -- "Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force" -- is going to be published in Japan.
John H. Wiley & Sons, Inc., the publisher of Brand Advocates, has signed an agreement with Nikkei Business Publications, Inc. to translate the book into Japanese. The book, which will be available in print and online versions, is expected to be at Japanese book retailers and online outlets in October 2014.
"Brand advocacy is a hot topic for marketers across the world," said Rob Fuggetta, author of Brand Advocates and founder/CEO of Zuberance, the leading Advocate marketing company. "I'm very excited that marketers in Japan will have an opportunity to learn about how to tap into the marketing power of Brand Advocates," said Fuggetta.
To learn more about more about Brand Advocates and download a free chapter, visit www.BrandAdvocateBook.com.