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      BriteShot Inc., Hollywood's Little Lighting Secret, Retains TransMedia Group to Shine the Media Spotlight on its Lighting Technology


      News provided by

      TransMedia Group

      Oct 15, 2012, 05:20 ET

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      BOCA RATON, Fla., Oct. 15, 2012 /PRNewswire/ -- Bright lights, big story. TransMedia Group (www.transmediagroup.com) announced today that it was retained by BriteShot, Inc, the creator of a new energy efficient and versatile light, and the entertainment industry is taking notice. 

      "What sets this light apart from all others is that it does so many different things. The Luminator® is very bright, you don't need color gels, you can change the color temperature to anything you desire and it has built in effects like police lights, fire, lightning, strobe, paparazzi, and a whole lot more." said Glen Calder, President of TransMedia Group. 

      BriteShot just announced that FOX will use their lights for pre and post game interviews at baseball's 2012 World Series. The lights are already being used on the sets of HBO's Boardwalk Empire, CBS's Two Broke Girls and Blue Bloods, NBC's 30 Rock, USA Network's Royal Pains, and Extra for the Emmys red carpet.

      "It's been exciting that Hollywood has begun to discover our energy efficient lighting fixtures. Basically you can plug 5 of these very bright lights into one 20 amp outlet. We feel strongly that TransMedia Group will be the firm to get the message out about our lighting products to a wider audience," said Roy McDonald, partner with BriteShot. 

      Peter Ticktin, BriteShot's CEO, points out "It is not just the incredible energy savings, stability and great lighting effects, but more, it is the lack of infrared rays. We no longer cook the talent!"

      The Luminator® comes complete with built-in color correction, eliminating all green spikes one may encounter. It's DMX compatible and can be operated wirelessly. 

      With years of experience in the entertainment industry, BriteShot's goal is to make the most powerful and energy efficient lighting fixtures on the market.  For more information visit www.briteshot.com or contact 212-219-0002 

      About Transmedia Group
      TransMedia Group is a full-service public relations firm serving clients worldwide since 1981. The firm is based in Boca Raton, FL and has offices in New York, Russia and London. 

      Media contact: Glen Calder (561)750-9800 x216; [email protected]

      SOURCE TransMedia Group

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