Buzzmedia and Rdio join forces for SXSW Music

NEW YORK and LOS ANGELES, Feb. 27, 2013 /PRNewswire/ -- Buzzmedia, one of the largest and fastest growing digital media companies, today announced its partnership with digital music service Rdio to provide exclusive access to some of the hottest events during Austin's annual music festival, hosted by four of its leading music brands and partners—Brooklyn Vegan, Hype Machine, Stereogum and SPIN.

Users who sign up for The Rdio List (http://thelist.rdio.com/) will be offered priority access via a separate, dedicated Rdio line to Hype Machine's Hype Hotel (including Stereogum Range Life at Hype Machine's Hype Hotel), and the BrooklynVegan Day Parties between March 13 and March 16, as well as special admission to SPIN's longstanding invite-only afternoon party at Stubb's BBQ on Friday, March 15. Entry is subject to venue capacity.

How The Rdio List works:
To get on the list, users must sign up for a free Rdio account at www.rdio.com, then go to TheList.Rdio.com, browse all parties and reserve a pass for the band performances they want to attend on first come, first served basis. Using the web app on their iPhone or Android devices, users receive:

• The opportunity to reserve a first-come, first-served pass to select Buzzmedia sponsored music performances
• A unique pass phrase to show The Rdio List doorman upon arrival at each event
• Real-time listings of upcoming and ongoing performances (The Rdio List hosts an updateable schedule featuring events with available Rdio passes, which automatically closes once the passes become unavailable)
• Real-time alerts from participating venues when a pass to a show or perk becomes available and the set amount of time to redeem the pass
• Three months of unlimited music listening on Rdio via the web or mobile, even when offline

Event information:
Buzzmedia's music portfolio includes many of the most iconic digital music brands on the Web today, and Hype Machine, Brooklyn Vegan, SPIN and Stereogum have long participated in the Spring music ritual in Austin, TX.  Registered Rdio List users will have the opportunity to access the following events:

BrooklynVegan Day Parties (www.brooklynvegan.com)
Wednesday, March 13 – Saturday, March 16 | 12 p.m. - 6 p.m. Daily
603 Red River St. at 6th St. (Formerly the original Emo's), Austin, TX

Hype Machine's Hype Hotel Presented By Taco Bell (hypem.com/hotel/) 
Wednesday, March 13 – Saturday, March 16 | 12 p.m. - 6 p.m. Daily
301 Brazos St., Austin, TX

Stereogum Range Life at Hype Machine's Hype Hotel Presented By Taco Bell (www.stereogum.com)
Friday, March 15 | 12 p.m. - 6 p.m.
301 Brazos St., Austin, TX

SPIN at Stubb's (www.spin.com)
Friday, March 15 | 12 p.m. - 6 p.m.
Stubb's, 801 Red River St., Austin, TX

Line-ups for each event will be announced separately. Please check back to the individual sites. 

"The partnership between Buzzmedia and Rdio really highlights one of the most important functions we both serve: offering a fantastic music discovery experience. Everyone from first-time festival attendees to grizzled veterans sometimes need a filter to help figure out which shows to attend — and when — and this innovation is all about guiding them to what we think are the most critical events of the week," said Jeff Leeds, Buzzmedia, Editor in Chief, Music. "Here at Buzzmedia, we've been fans and users of Rdio for a long time, and we're enormously thankful that they decided to launch this project with us."

About BUZZMEDIA
BUZZMEDIA is defining digital culture, publishing more than 40 leading brands whose original voices define their categories.  BUZZMEDIA reaches one in four millennials in the U.S. monthly through its portfolio of award-winning and influential brands including:  SPIN, Celebuzz, Stereogum, Videogum, Buzznet, TheSuperficial, Idolator, PureVolume, Hype Machine, AbsolutePunk, What Would Tyler Durden Do?, SocialiteLife, Go Fug Yourself, Just Jared, Pink is the New Blog, Gorilla vs. Bear, RCRD LBL, TheFrisky!, Concrete Loop, Brooklyn Vegan and Punknews. As measured by comScore, BUZZMEDIA is the largest digital publisher of entertainment news and the fourth largest digital publisher of original music content in the U.S. BUZZMEDIA draws on original editorial content, deep audience engagement, and knowledge of the young adult audience to provide customized, innovative marketing and advertising solutions across its branded properties.

About Rdio
Rdio is the groundbreaking digital music service that is reinventing the way people discover, listen to, and share music. With on-demand access to over 18 million songs, Rdio connects people with music and makes it easy to search for and instantly play any song, album, artist, or playlist without ever hearing a single ad. Discover what friends, people with similar tastes, recording artists, and more are listening to in real-time and share across Twitter and Facebook. Build a digital music collection that's available everywhere - on the web, in-home or in-car, on tablets or mobile phones, and even offline.

Launched in August 2010, Rdio is headquartered in San Francisco and was founded by Janus Friis, the co-creator of Skype. Currently available in 17 countries, Rdio is funded by Janus Friis through his investment entities, Atomico, and Skype. For more information and to sign up, visit www.rdio.com.

SOURCE Rdio