LOS ANGELES, Feb. 7, 2013 /PRNewswire/ -- For the fifth year in a row, a select group of top executives from the nation's most innovative companies will gather at the annual PTTOW! Summit May 1-3, 2013. Participants will include C-level executives and senior marketers hailing from companies including ESPN, Coca-Cola, Virgin Galactic, Google, YouTube, Atom Factory, Quiksilver, Warby Parker, AT&T and Diane Von Furstenberg. With $36 billion in US media buying power, this group of executives hold unparalleled purchasing power and broad cultural influence.
The invite-only event will take place at Terranea Resort in Rancho Palos Verdes, CA and will bring together some of the marketing world's biggest all-stars, with cultural perspectives from sports media outlets to high-end luxury companies. This year's Summit plays host to a groundbreaking discourse on the latest trends and best practices in marketing aimed at the $1.2 trillion in spending power of the next generation of consumers (ages of 14 and 34).
"As there is more media noise than ever, PTTOW! serves as part inspiration, part think tank and part fun for the world's biggest brands to connect behind closed doors and showcase their most inspiring and piercing success stories," said Roman Tsunder, co-chair of PTTOW! "It's our 5th year and it will be our best yet. Our favorite part of PTTOW! is inspiring the best business and marketing leaders in the world."
The collaborative event structure is a 100% participatory. By engaging members to share current challenges, insights, and future opportunities in a an open format; the Summit sheds light on what is driving culture and the most innovative means of connecting with today's 14-34 year old consumers.
Select participants and speakers for the 2013 PTTOW! Summit include:
- Bob McKnight, CEO, Quiksilver
- Jeff Jones, EVP/CMO, Target
- Esther Lee, SVP Marketing, AT&T
- Joe Tripodi, EVP/CMO, Coca-Cola
- Danielle Tiedt, CMO, YouTube
- Lee Clow, Chairman, TBWA\Worldwide
- Josh Spanier, Chief Media Officer, Google
- Gurval Caer, CEO, Blast Radius
- Vanessa Colella, CMO, Citibank
- George Whitesides, CEO, Virgin Galactic
- Troy Carter, CEO, Atom Factory and Lady Gaga's Manager
- Michelle Horowitz, EVP Marketing, Diane von Furstenberg
- Tim Kring, Creator, Heroes and Daybreak
- Mike Benson, Chief Creative Officer, Time Warner
PTTOW! membership is comprised of cultural icons and business leaders from the world's most influential companies, spanning every major industry category.
Created by Roman Tsunder, founder of Access 360 Media, and Terry Hardy, founder and CEO Sonar Entertainment, PTTOW! provides a rare and intimate opportunity for attendees to come together and engage on topics relevant to the next generation of consumers (ages P14-34). Relationships forged at previous PTTOW! Summits have directly resulted in over two dozen partnerships, including Skullcandy and Spotify, YouTube, Quiksilver and the US State Department; Procter & Gamble and Howcast; and Pepsi and Movements.org, among others. This year's PTTOW! conference is being produced by event planners JOWY Productions based in Los Angeles.
For more information on this year's PTTOW! Summit, please visit www.pttow.com or contact Tory Carroll at 310.935.3886.
About the PTTOW! Summit:
PTTOW! is an invite-only, member network and summit that brings together inspiring leaders from the world's most innovative companies, along with cultural icons, to showcase game changing projects and fuel transformational media partnerships shaping today's culture.