Café La Llave® Launches Recyclable Single-Serve Espresso Style Coffee Pods
LOS ANGELES and MIAMI, June 22, 2020 /PRNewswire/ -- F. Gaviña & Sons, Inc., the makers of Latin-style espresso Café La Llave® today announced the launch of Café La Llave Espresso Single Serve Coffee Pods, marking the brand's entry into the single serve pod market.
Compatible with Keurig® K-Cup® brewers, the 12-count packs (SRP $6.99) will be immediately available on Amazon as a part of a case that includes six 12-count packs; a retail rollout of the 12-count packs is planned for mid summer. The 36-count packs are set to launch later this year.
"We are excited to see our Café La Llave® brand evolve to reach different generations of coffee drinkers who brew and enjoy coffee in a variety of ways, using everything from Keurig® and Nespresso® machines to the abuela-trusted 'cafetera' on the stovetop," said Leonor Gaviña-Valls, vice president of Marketing, F. Gaviña & Sons, Inc. "Our coffee pod coffees are also perfect for those who want a fast and no-fuss way to prepare coffee, but still want all the bold and aromatic flavor packed into Café La Llave®'s signature dark-roasted coffee."
For F. Gaviña & Sons, Inc. sustainability is just as important as continuing to deliver delicious, high quality coffee from seed to cup and beyond. This is why as the company continues to innovate to meet the changing coffee needs and preferences of consumers, they also seek out innovative ways to minimize waste. With this in mind, the company partnered with international recycling company TerraCycle® to ensure that all their single serve coffee pods and espresso capsules can be easily recycled for free. Participation is easy, consumers just need to sign up on the TerraCycle website.
The introduction of Café La Llave Espresso Style Single Serve Coffee Pods, compatible with Keurig® K-Cup® brewers, marks the brands second line extension since last year, when they introduced the Café La Llave® espresso capsules (compatible with Nespresso® OriginalLine), which are currently available in 10-count packs (SRP $5.99) via Amazon.com and in select retailers across the country.
Café La Llave® has an authentic coffee legacy, which dates back 150 years to the Gaviña family's humble beginnings in the rich coffee-bearing soil of Cuba. Today, it is one of the few Hispanic-owned coffee brands in the U.S., and is still made by the same family who created it nearly 50 years ago. All F. Gaviña & Sons, Inc. coffees are blended, roasted and packed in the U.S., right from the company's state-of-the art facility in Los Angeles. The company also has distribution centers in Florida. In addition, F. Gaviña & Sons, Inc. is currently one of the only coffee companies roasting and packing its own single serve espresso coffee pods and capsules in the U.S.
According to a National Coffee Association (NCA) 2019 online survey, 63 percent of Americans drink a cup of coffee every day, and even with the rise of consumption at cafes (35 percent), 78 percent of coffee is consumed at home. In addition, 42 percent of those consumers own a single-cup coffee brewing system, which is the second most popular brewing method in the U.S.**
For more information on Café La Llave® coffees follow @Cafelallave on Facebook or Instagram or visit www.cafelallave.com.
About Café La Llave®
With over a century of tradition in every cup, Café La Llave® is a favorite among espresso drinkers who enjoy a dark-roasted and intensely aromatic, rich, strong Latin-style espresso. Café La Llave® made its debut in 1972, and was among the first new products to be developed by the Gaviña Family for F. Gaviña & Sons, Inc. Both Café La Llave® espresso pods and capsules are Kosher certified, and recyclable through the company's partnership with international recycling company TerraCycle®.
About F. Gaviña & Sons, Inc.
Established in Vernon, California in 1967, F. Gaviña & Sons, Inc. is one of the largest family-owned coffee companies in America and the nation's largest privately held minority-owned coffee roaster. The family's unmatched coffee experience, as coffee growers and roasters, dates back 150 years to the family's humble beginnings in the rich coffee-bearing soil of Cuba and has paved the way for a strong presence in wholesale and retail accounts across the country. The company makes the highest-quality, family-crafted coffee, including flagship premium brand Don Francisco's Coffee, as well as its popular Latin-style espresso Café La Llave®. The Don Francisco's Coffee Family Reserve line includes a wide array of coffees and roast styles made for a variety of brewing methods, including single serve pods and espresso capsules. The Café La Llave® brand, also available in pods and espresso capsules, is a favorite among espresso drinkers who enjoy a dark-roasted and intensely aromatic, rich, strong Latin-style espresso.
*Keurig® and Nespresso® are third party trademarks, not connected to F. Gaviña & Sons, Inc.
**Online survey conducted by the National Coffee Association (NCA) from in 2019.
SOURCE F. Gavina & Sons, Inc.
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