Call For Entries: Foster Farms Launches 'Don't Call Me Basic' Sandwich Contest To Highlight New Line Of Premium Turkey Lunchmeat

LIVINGSTON, Calif., July 30, 2015 /PRNewswire/ -- In celebration of National Sandwich Month and to introduce the new Foster Farms All Natural Sliced Turkey lunchmeats, Foster Farms is launching the "Don't Call Me Basic" turkey sandwich contest to find the most inventive turkey sandwich recipe. Foster Farms is calling on the public to develop unique sandwich creations using its new premium turkey lunchmeat to prove that turkey sandwiches with Foster Farms All Natural Sliced Turkey are anything but basic. The contest grand prize is a luxury weekend getaway to the Napa Valley or $4,000 cash.

Participants can enter the contest by posting a photo of their Foster Farms turkey sandwich creation to Instagram along with the recipe and tagging @FosterFarms and #DontCallMeBasic. Instagram profiles must be public to be eligible. Email entries will also be accepted if sent with recipe and photo to [email protected]. Entries will be judged on appearance, appeal, simplicity/ease of making and originality. The contest kicks off on August 1, the start of National Sandwich Month, and the deadline to enter is August 31, 2015 at 11:59 p.m. PDT. The contest is open to all U.S. residents over the age of 18.

"We're hosting the 'Don't Call Me Basic' sandwich contest to show that the superior taste of our new line of Foster Farms All Natural Sliced Turkey premium lunchmeat will liven up any sandwich," said TJ Johnson, director of marketing for Foster Farms turkey. "We encourage people to get creative with their combinations to demonstrate that any sandwich with Foster Farms turkey is not your basic 'wich." 

The grand prize winner will be announced in early September and will receive his or her choice of a two-night stay for two at a Napa Valley luxury hotel, travel to/from the Napa Valley and a gourmet picnic lunch ($4,000 value) or $4,000 cash. Contestants will also be eligible to win a weekly prize simply by entering. Four weekly drawings will be held for either a high-end panini press or gourmet picnic basket set and one winner will be chosen at random each week from all eligible entries. Drawing winners will be announced each Friday in August.

Sandwich concoctions will be judged by a panel of culinary and food industry professionals, who will select five recipe finalists. The final five will be judged by a panel of food and lifestyle bloggers.

Foster Farms All Natural Sliced Turkey lunchmeat is available now at retailers throughout California and the Pacific Northwest, including Safeway, Vons, Raley's and select Albertsons. The product is available in two varieties, Slow Oven Roasted Turkey Breast and Honey Roasted & Smoked Turkey Breast, and is free of nitrates and nitrites and 98 percent fat free. Simply roasted, sliced and packaged, the new line of premium turkey lunchmeat is made with 100 percent turkey breast and contains no chemicals, preservatives, artificial ingredients or colors. The Slow Oven Roasted Turkey Breast has 35 percent less sodium than the average sliced turkey breast.¹ For more information about Foster Farms All Natural Sliced Turkey, including nutritionals and money-saving coupons, visit www.thebestturkey.com. A complete list of Contest Rules & Regulations is available at www.fosterfarms.com/dontcallmebasic.pdf.

About Foster Farms

Since 1939, West Coast families have depended on Foster Farms for premium quality, locally grown poultry products. Family-owned and operated, the company continues its legacy of excellence and commitment to quality established by its founders, Max and Verda Foster. Foster Farms specializes in fresh, all-natural chicken and turkey products free of preservatives, additives or injected sodium enhancers. Based in California's Central Valley, Foster Farms operates ranches throughout California and works with more than 32 family farms in the Pacific Northwest. Foster Farms is the leading producer of organic and antibiotic-free poultry on the West Coast. The company also produces delicious pre-marinated, ready-to-cook and fully cooked products that meet the quality and convenience needs of today's home cooks, retailers, warehouse clubs and foodservice customers.

¹ Based on USDA Data for Sliced Turkey Breast http://ndb.nal.usda.gov/ndb/foods/show/1666?manu=&fgcd=

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SOURCE Foster Farms

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