Cantor Gaming and Shuffle Master Announce Joint Licensing Agreement

LAS VEGAS, July 27, 2011 /PRNewswire/ -- Cantor Gaming and Shuffle Master, Inc. (NASDAQ: SHFL) announced today that they have entered into a joint licensing agreement under which Cantor Gaming will license popular titles from Shuffle Master's suite of proprietary game content for its mobile gaming platform and Shuffle Master will license Cantor Gaming's technology for odds wagering calculation.

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The game titles that Shuffle Master will license to Cantor Gaming includes Three Card Poker®, Ultimate Texas Hold 'Em®, Mississippi Stud®, Crazy 4 Poker®, Let It Ride®, and others.  In addition, Cantor Gaming will continue to offer casino operators its current gaming solutions which include slot games, video poker and table games, as well as proprietary games like XtraOdds™ Black Jack and XtraOdds™ Baccarat.  

Lee Amaitis, President and Chief Executive Officer of Cantor Gaming, commented, "Cantor Gaming takes pride in continuously introducing innovative and exciting gaming products and services to the marketplace. By joining with Shuffle Master, we're offering an even wider portfolio of casino games and state of the art technology, enhancing the mobile gaming experience for customers in today's on-demand, multi-tasking world."

Gavin Isaacs, Chief Executive Officer of Shuffle Master added: "We are very pleased to offer our strong brands to Cantor Gaming's mobile gaming platform.  We believe this aligns perfectly with our strategy to leverage our intellectual property across as many channels as possible.  Online and mobile networks are certainly a major part of that effort."

About Cantor Gaming

Cantor Gaming is an affiliate of the global financial services firm Cantor Fitzgerald, which has over 65 years experience and unparalleled expertise of highly secure, real-time financial transaction processing, management, and execution.

Known globally for superior financial technology and real-time and secure execution of financial transactions, Cantor's clients include the world's leading banks and trading firms. Cantor's technology drives over $500 billion in transactions for the world's capital markets every day.

At Cantor Gaming, we have built upon Cantor's legacy of integrity and excellence and its unmatched financial technology to create an innovative and unique gaming system that we believe is revolutionizing the gaming experience in Las Vegas.

Cantor Gaming is the first company licensed by the Nevada Gaming Commission to manufacture, distribute and operate a mobile gaming system in the state. We provide casinos with a complete mobile gaming solution, including a proprietary wireless gaming system, full back-office infrastructure and a portfolio of casino games.

We're passionate about the way in which technology can transform gaming, and are continuously innovating our operation of race and sports books, and updating our products and technology to enable casinos to offer their customers a unique experience.

About Shuffle Master, Inc.

Shuffle Master, Inc. (the "Company" or "Shuffle Master") is a gaming supply company specializing in providing its casino customers with improved profitability, productivity and security, as well as popular and cutting-edge gaming entertainment content, through value-add products in five distinct categories: Utility products, which include automatic card shufflers and roulette chip sorters; Proprietary Table Games, which includes live games, side bets and progressives; Electronic Table Systems, which include various e-Table game platforms;  Electronic Gaming Machines, which include traditional video slot machines for select markets; and newly introduced i-Gaming, which features online versions of Shuffle Master's table games, social gaming, and mobile applications. The Company is included in the S&P Smallcap 600 Index. Information about the Company and its products can be found on the Internet at www.shufflemaster.com, or on Facebook, Twitter and YouTube.

Forward Looking Statements

This release contains forward-looking statements within the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. All statements included in this release other than statements that are purely historical are forward-looking statements. Forward-looking statements in this press release include, without limitation: the Company's ability to implement its ongoing strategic plan successfully is subject to many factors, some of which are beyond the Company's control,; the Company competes in a single industry, and its business would suffer if its game titles become obsolete or demand for them decreases; the products in each of the Company's segments may experience losses due to technical difficulties or fraudulent activities; risks that impact either Cantor, its customers or the Company's customers may impact the Company; and the Company is dependent on the success of its customers, is subject to industry fluctuations and a continued downturn in general worldwide economic conditions, in the gaming industry or a reduction in demand for gaming may adversely affect the Company's results of operations.  Our beliefs, expectations, forecasts, objectives, anticipations, intentions and strategies regarding the future, including without limitation those concerning expected operating results, revenues and earnings are not guarantees of future performance and are subject to risks and uncertainties that could cause actual results to differ materially from results contemplated by the forward-looking statements, including but not limited to: the Company's ability to implement its strategic plan successfully is subject to many factors, some of which are beyond the Company's control including the parties ability to comply with the joint licensing agreement; the Company's products that are developed may not achieve commercial success in the very competitive marketplace in which the Company operates; unanticipated inability to accomplish our innovation objectives or our inability to accurately gauge the commercial appeal of our products; and unexpected changes in the market and economic conditions and reduced demand for or increased competition with our products. Additional information on risk factors that could potentially affect the Company's financial results may be found in documents filed by the Company with the Securities and Exchange Commission, including the Company's current reports on Form 8-K, quarterly reports on Form 10-Q and its latest annual report on Form 10-K and are based on information available to us on the date hereof.  We do not intend, and assume no obligation, to update any forward-looking statements.  Readers are cautioned not to place undue reliance on forward-looking statements, which speak only as of the date of this press release.

SOURCE Cantor Gaming