WICHITA, Kan., Oct. 12, 2011 /PRNewswire/ -- As the holidays approach, many families struggle to make ends meet, and a turkey dinner on the table is not always possible. With the help of Cargill and Feeding America, some of these families will be able to enjoy a turkey dinner through the nationwide "Feed Your Family. Help Feed Another." campaign.
Hunger has no boundaries, and millions of children, adults and seniors face it daily in America. So for the third consecutive year, Feeding America and Cargill's Honeysuckle White® and Shady Brook Farms® turkey brands are collaborating to provide meals for two million people facing hunger in a program being funded by Cargill's donation of $250,000 to Feeding America. Because every dollar donated to Feeding America helps provide eight meals, Cargill's donation will provide approximately 2 million meals to people in need.
"We are proud to once again work with Cargill to bring food and hope to two million people in need through our local Feeding America food banks this holiday season," said Vicki Escarra, president and CEO of Feeding America. "It is gratifying to see how much of a difference Cargill's support means to so many people who otherwise would not have food during this special time of year."
In addition to Cargill's donation to Feeding America, the Honeysuckle White and Shady Brook Farms brands are spreading awareness of the fight against hunger through their retail partners across the U.S. Both brands are telling stories of families that have benefited from a Feeding America food bank via in-store point-of-sale materials, as well as sharing information on the brands' websites. In addition, 10 Cargill Value Added Meats Retail locations, and their employees, are participating in food drives during October in an effort to raise awareness of hunger at each location. All food collected will be donated to local food banks, including Feeding America food banks.
"The campaign this year, Feed your family. Help feed another., is a truly worthy effort during the holiday season," stated Steve Willardsen, president of Cargill's turkey business. "Working with Feeding America to help feed those in need throughout the U.S. fits well with Cargill's culture because we firmly believe our company will prosper only when the communities where we have a presence prosper. That's been our philosophy during the entire 146 years Cargill has existed, and it is something we hold dear as one of our values."
Honeysuckle White turkey is a national brand and Shady Brook Farms turkey is a leading regional brand in the Northeast and Mid-Atlantic regions of the U.S. Consumers who purchase these brands of whole turkeys for their holiday celebrations help support Feeding America's goals in the fight against hunger. For information about the Feeding America partnership, as well as information about turkey products and recipes, visit www.honeysucklewhite.com or www.shadybrookfarms.com. Also, join others in discussions regarding the fight against hunger on Facebook at www.facebook.com/honeysucklewhiteturkey or www.facebook.com/shadybrookfarmsturkey.
Cargill is an international producer and marketer of food, agricultural, financial and industrial products and services. Founded in 1865, the privately held company employs 138,000 people in 63 countries. Cargill helps customers succeed through collaboration and innovation, and is committed to applying its global knowledge and expertise to help meet economic, environmental and social challenges wherever it does business. For more information, visit www.cargill.com.
About Feeding America
Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As the nation's leading domestic hunger-relief charity, their network members supply food to more than 37 million Americans each year, including 14 million children and 3 million seniors. Serving the entire United States, more than 200 member food banks support 61,000 agencies that address hunger in all of its forms. For more information on how you can fight hunger in your community and across the country, visit www.feedingamerica.org. Find them on Facebook at facebook.com/FeedingAmerica or follow their news on Twitter at twitter.com/FeedingAmerica.