Casa Noble Tequila and El Torito Announce "Smooth Saturdays" Promotion

LOS ANGELES, June 5, 2012 /PRNewswire/ -- Saturdays just got a lot more smooth thanks to Casa Noble tequila and their partnership with California based Mexican restaurant chain El Torito. Now, at any of El Torito's 59 restaurants in California, diners will enjoy a unique experience - one inspired by Carlos Santana who is a partner in the luxury tequila brand Casa Noble.

Patrons can relax to the sounds of the beloved guitarist's music while sipping on Casa Noble's signature "Smooth Margarita." With the purchase of every Smooth Margarita, restaurant-goers will get to take home a custom Santana/Casa Noble guitar pick necklace, only available at El Torito during this promotion.

Casa Noble CEO Jose Hermosillo said, "We are very excited to be partnering with El Torito for 'Santana Saturdays,' a fun and creative project in which we integrate music icon Carlos Santana with Casa Noble's tradition in one of the first and most recognized Mexican restaurants in the United States. They are wonderful partners and we look forward to great success and a long relationship."

"We are excited to be working with the El Torito family," added Mr. Santana.

About Casa Noble
A renowned boutique distillery, Casa Noble represents the pride, passion, and quality commitment of more than 200 years and over 7 generations of tequila production. The Casa Noble family of Single Estate Organic tequilas -- Crystal, Reposado, and Anejo -- has a rich history that has earned them a position as one of the finest ultra premium spirits portfolios in the world. Casa Noble's handcrafted tequilas are exported to over 23 countries worldwide and currently available in premium retail outlets, exclusive restaurants, distinguished bars and lounges and destination hotels Nationwide in the U.S. The tequila is harvested, distilled and bottled on the private family estate that boasts over 6,500 acres of land and more than one million blue agave plants.

About El Torito
Established in 1954 in Encino, CA, El Torito operates 59 locations. Its menu features regional specialties created by its own executive chef, Pepe Lopez, including sizzling fajitas, hand-made tamales, enchiladas and tacos as well as traditional Mexican combination platters. El Torito offers a wide selection of upscale margaritas, in addition to a complete list of beers and cocktails. El Torito also offers take-out and delivery, as well as catering and in-house banquet services.
Please visit http://www.eltorito.com/

For more details please visit www.casanoble.com 

SOURCE Casa Noble