19 Jan, 2017, 07:40 ET
ATLANTA, Jan. 19, 2017 /PRNewswire/ -- CBT Automotive Network announced its 4th annual "Road to NADA Bus Tour." CBT News, along with sponsor Lotlinx, kicks off the tour January 23rd in Atlanta, GA.
The CBT News team and Lotlinx ambassador will travel south to New Orleans, where they'll cover the 100th Annual National Automobile Dealer Association's Convention and Expo.
The tour includes stops at three franchised dealerships along the way, where they'll take the pulse of the retail automotive industry and broadcast their daily newscast on location.
"We are excited that Lotlinx is partnering with us on our 4nd Annual Road to NADA Tour," said Bridget Fitzpatrick, Co-Founder and COO of CBT Automotive Network. "This is the 100th Anniversary of the NADA Convention and the biggest event of the year for car dealers."
The CBT News Team will be conducting interviews at the scheduled dealership stops. "We're really looking forward to discussing industry trends and best practices with some of the Southeast's most successful dealerships," said Bridget, "and the Lotlinx team will bring in-depth insight to our coverage." The CBT News anchors, along with the CBT production team, will roll into New Orleans on Jan. 25th, 2017.
About CBT Automotive Network
CBT Automotive Network/Car Biz Today is an online news source dedicated to providing the retail automotive industry with news, information, trends, sales and management training and industry event coverage through various forms of multi-media journalism. The online news source has more than 130,000 subscribers made up of new car dealers and their personnel. CBT Automotive Network is headquartered in Atlanta, Ga.
LotLinx is an innovative digital marketing company that uses proprietary Deeplinking™ technology to connect online auto shoppers who are nearing a purchase decision directly with dealer VDPs. That connection increases consumer traffic to lots and speeds inventory turn. Founded in 2012 and based in Chicago, LotLinx works with thousands of dealers around the country, enabling them to reach over 63 million unique car shoppers per month across more than 500 digital properties. For more information, visit www.lotlinx.com.
Press Contact: Bridget Fitzpatrick, 678-221-2961
SOURCE CBT Automotive Network
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