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Cengage Learning Unveils Updated Edition of Milady Standard Cosmetology

Industry-leading cosmetology textbook now includes a new layout, updated chapters, over 750 new photos and an array of instructor tools and student supplements


News provided by

Cengage Learning

Jan 19, 2011, 11:43 ET

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CLIFTON PARK, N.Y., Jan. 19, 2011 /PRNewswire/ -- Milady, part of Cengage Learning, and a leading provider of beauty and wellness learning solutions, today announced the availability of Milady Standard Cosmetology 2012. This new edition has been revised to include current cosmetology industry information, as well as supplements and tools for enhanced classroom instruction.  

Since its first edition in 1938, Milady Standard Cosmetology has evolved with the styles of the ever-changing cosmetology industry, while still maintaining a firm foundation in the basic procedures and applications of beauty culture that have endured for generations. Building upon the strong pedagogical features of previous editions, Milady Standard Cosmetology 2012 has added more than 750 new illustrations and photos, a revised section on infection control, new procedural photos with live models, revised and updated chapters written by top industry experts, a new visually appealing and engaging layout, and step-by-step procedures demonstrated specifically for left-handed students.

"Milady is constantly evolving to meet the needs of today's cosmetology instructors and students," said Dawn Gerrain, president, Milady. "Milady Standard Cosmetology 2012 provides a foundation for student success that will continue to be a valuable resource for graduates as they progress through their careers in cosmetology. The new enhancements offered in this edition provide updated content and features that will significantly improve student comprehension and classroom instruction."

Educators and students will now have access to over 20 instructor tools and student supplements that greatly increase the likelihood of student success, as well as providing support for instructors with lesson planning. Each supplement has been tailored to fit the needs of the cosmetology student and match the updates made to this new edition.

New supplements available with Milady Standard Cosmetology 2012 include:

  • Exam Review Mobile App - An on-the-go tool designed to help students prepare for the written portion of their licensure exam that is available for iPhone, iPod Touch and iPad devices.  The app also includes a "Question of the Day" and randomized multiple choice questions for each chapter.
  • DVD Series - Five hours of DVD content that contains interactive classroom activities allowing instructors to assess student understanding as well as English and Spanish voiceover and subtitles focusing on key concepts and step-by-step technical procedures.  
  • e-Book – For the first time, an eBook option will be available for this textbook as an alternative to the print option.
  • Spanish Language Option – To accommodate a broader range of students, Milady Standard Cosmetology 2012 will also be offered in a Spanish Language version.

For more information on Milady Standard Cosmetology 2012 or other products offered by Milady please visit www.milady.cengage.com/cosmetology or www.cengage.com.

Milady Standard Cosmetology 2012

List Price: $104.95

ISBN10: 1-4390-5930-6, ISBN13: 978-1-4390-5930-2


**For more information on this new title or to request cover images or review copies, please contact Erica Conley- Komoroske at (800) 998-7498 ext. 2448.

About Milady

Milady, part of Cengage Learning, is the leading provider of beauty and wellness education and has been an industry staple for more than 80 years. Known not only as a provider of pre-licensure resources, Milady offers training and consulting nationwide in various forms for salon and spa professionals, changing the lives of tens of thousands each year.

About Cengage Learning

Cengage Learning is a leading provider of innovative teaching, learning and research solutions for the academic, professional and library markets worldwide. The company's products and services are designed to foster academic excellence and professional development, increase student engagement and improve learning outcomes. Cengage Learning's brands include Heinle, Gale, Wadsworth, Delmar, Brooks/Cole and South-Western, among others. For more information on Cengage Learning please visit www.cengage.com.

SOURCE Cengage Learning

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