NEW YORK, Nov. 21, 2014 /PRNewswire/ -- Century 21 Department Store, the iconic New York shopping destination, announces this month the opening of C21 EDITION, hosting special collaborations with designers, presentations, private sales and events throughout the year. While Century 21 has always been the boutique of the off-price industry, this new concept store marks an important expansion for the company and a significant step toward elevating the off-price shopping experience.
Located at 21 Dey Street, the site of the original East River Bank, the 3,100 square foot space will feature three unique floors to be used for private sales, entertaining and networking. From the street, two giant double doors open to reveal a two-story atrium. Custom-built columns, crown molding and glass domes, along with contrasting textures of raw and polished concrete, create an industrial feeling with pockets of warmth providing the ultimate setting for private designer events.
With an increasing number of residents moving downtown, C21 EDITION is poised to be the preeminent venue for luxury designer sales, placing top brands in an exclusive, highly designed and fully functioning boutique environment – completely void of the old-fashioned department store experience.
This fall will see Conde Nast Publications moving in to 1 World Trade Center, while the opening of Fulton Center, dubbed "downtown's Grand Central," is expecting over 300,000 customers daily. Add to this the opening of Westfield World Trade Center in early 2015, and C21 EDITION will have over $1.2 billion in retail and dining foot traffic directly across the street.
C21 EDITION will open to the public on November 21, 2014 and is located at 21 Dey Street at the corner of Church Street in downtown New York City. While designer-hosted events will be invitation only, the space will be open daily, with renowned vintage boutique LXR&CO operating Monday-Friday from 745AM-930PM, Saturday from 10AM-9PM and Sunday from 11AM-8PM.
ABOUT CENTURY 21 DEPARTMENT STORE
Century 21 Department Store, established in 1961, is legendary for its exceptional offering of pure designer merchandise in every category at 40-65% off retail every day. The boutique of the off-price and leader in high-end fashion retail for over 50 years, Century 21 Department Store offers men's, women's and children's apparel, footwear, outerwear, lingerie and accessories along with cosmetics and home goods at select stores. The retailer is headquartered in Downtown Manhattan, with four other locations in New York including Lincoln Square, Brooklyn, Queens, Long Island and three additional locations in New Jersey including Paramus, Morristown and Elizabeth as well as online at C21Stores.com. In the fall of 2014, Century 21 Department Store opened its first store outside of the New York Metro, in Philadelphia. For more information follow Century 21 Department Store on facebook.com/century21stores, and @Century21stores on Twitter and Instagram.
SOURCE Century 21 Department Store