MADISON, N.J., Oct. 3, 2017 /PRNewswire/ -- Century 21 Real Estate LLC, franchisor of the iconic CENTURY 21® brand, announced today the launch of the "Empowering Latinas" program, an educational and business opportunity that will help Latina entrepreneurs in South Florida earn a real estate license. In partnership with the Hispanic Heritage Foundation, Century 21 Real Estate will not only provide 70 scholarships but C21® affiliated brokers in the greater South Florida region will also mentor the scholarship awardees and offer them the opportunity to hone their craft with a local franchise affiliate.
"Not only is the Latina population booming in the United States, the impact of the ambicultural Hispanic woman as the primary household income earner and purchasing decision maker makes her a mainstream powerhouse and a real estate industry catalyst for entrepreneurial growth," said Cara Whitley, chief marketing officer, Century 21 Real Estate LLC. "Empowering Latinas is an opportunity for Hispanic women to advance their educational and career goals with a global family of brokers and agents who share similar cultural foundations like family, traditions, and an amazing work ethic."
The "Empowering Latinas" scholarships cover the 63-hour course tuition fees for the Gold Coast School in the metropolitan Miami and Fort Lauderdale area plus the fees to take the Florida real estate agent exam.
"When you become part of the CENTURY 21 System, you'll have the flexibility and entrepreneurial opportunity of being independently owned and operated along with joining a global brand committed to your personal growth," said Melva Garcia, director of the luxury division and affiliated agent at CENTURY 21 Yarlex International Realty.